Pr Executive

2 weeks ago


Singapore Words Worth Media Management Pte Ltd Full time

LIGHT YEARS is full service communications agency that harnesses the power of digital and social media, as well as technology, ensuring that news travels fast. Light Years is a division of Words Worth Media (est

The culture

Innovative - Driven by collaboration, passion and initiative.

Instinctive - Move at light years speed, yet leave no stones unturned where itcomes to ideation and service.

Insightful - A thoughtful approach to digital marketing. Our ears are always on the ground and our finger on the pulse.

Ingenuity - Creative ideas are celebrated and admired.

The role
**We are looking for a PR Executive to manage the relationships between a range of client brands and the media, advocates and influencers. The PR Executive will be instrumental in raising the profile of clients' brands by devising excellent PR strategies.

The PR Executive must be an exceptional communicator. They possess creativity and knowledge of different tactics to identify and engage the appropriate target audience.


The goal is to build a strong communications network around our clients' brands to ensure good relationship with the general public and raise the profile of client brands.

We are seeking someone who is plugged in to the zeitgeist. A digital native with original ideas, with a good grasp of new and emerging platforms and communities. A PR Executive with whip sharp ideas and a sense of how to make these ideas come to life.

Responsibilities

  • Develop and implement PR strategies and campaigns to create awareness for a range of client brands
  • Ideate and develop content, stories, videos for use during different marketing communications activations
  • Duties include managing the projects, scheduling, copywriting compelling stories and working closely with the media and channel owners, including influencers
  • Assist in media relations in creating online publicity
  • Monitor, compile and disseminate news, forums and social media relating to client brands
  • Derive insights and learnings for internal sharing and client meetings
  • Stay current with market research, industry trends, fresh content, and strategic placements

Requirements:

  • 2 year's experience in a PR/journalism/communications/copywriting/account servicing role.
  • Demonstrated success in driving communications excellence.
  • Excellent teamwork, communication, and interpersonal skills.
  • Good time management and organisation with an acute attention to detail.
  • High level of personal credibility and accountability.
  • Ability to prioritise and manage critical situations.
  • Proactive and reliable; driven to achieve team goals.


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