Senior Account Executive

2 weeks ago


Singapore W COMMS PTE. LTD. Full time
**Senior Account Executives will be driven and passionate about PR and their clients. They do the junior day-today work on an account such as writing media materials, media sell-ins and media monitoring. It is at this stage that Account Executives, with the help of their Account Managers, start to build up their network of contacts, particularly with journalists. Account Executives also build relationships with clients and prepare simple documents for them. Other work includes online research, liaison with third party suppliers and event organisation.
Kindly note that this position requires a minimum of 1.5 years of relevant experience.

Roles & Responsibilities

Client & Account Management

  • Work with account teams to develop an understanding of the basics of professional client management
  • Prepare meeting agendas and capturing feedback and action points
  • Prepare weekly and/or monthly reports

Communication

  • Draft different styles of copy and content (e.g. press release, social media posts, content briefs)
  • Understand what makes news, and how to craft a compelling pitch
  • Simple liaison with clients, team, journalists and influencers
  • Know the core basics of what to say/what not to say to journalists or influencers when handling enquiries

Media & Influencer Relations

  • Develop a strong understanding of the media and landscape in Singapore and/or APAC region
  • Develop media and/or influencer lists (as necessary)
  • Take an active role in selling in client stories
  • Engage with journalists and influencers for relevant stories and/or campaigns
  • Host journalists and/or influencers onsite during activations or events
  • Follow up with journalists and influencers on coverage
  • Media monitoring and reporting

Campaign Implementation

  • Support on coordination and execution of smallscale client campaigns or activities (e.g. sourcing for production items, coordinating logistics)
  • Support on research (as necessary)
  • Support onsite during events or activities

Salary Package

  • Monthly Salary: $3,200 $3,700
  • Discretionary annual bonus based on company targets and personal performance
  • Annual leave: 18 days annual leave + 1 day off for your birthday + office closure during the week between Christmas and New Year's Day
  • Mobile phone bill paid
  • W

Passport Scheme:
The opportunity to extend holidays abroad by working from our international offices, including London and New York

**Education Qualifications Required

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