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Senior Product Marketing Manager

4 weeks ago

Singapore Airwallex Full time
About Airwallex

Airwallex is the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 100,000 businesses worldwide – including Brex, Rippling, Navan, Qantas, SHEIN and many more – with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

Proudly founded in Melbourne, we have a team of over 1,500 of the brightest and most innovative people in tech located across more than 20 offices across the globe. Valued at US$5.6 billion and backed by world-leading investors including Sequoia, Lone Pine, Greenoaks, DST Global, Salesforce Ventures and Mastercard, Airwallex is leading the charge in building the global payments and financial platform of the future. If you're ready to do the most ambitious work of your career, join us.

About the team

The Marketing team at Airwallex drives brand awareness and customer engagement through innovative and strategic campaigns. We work to communicate the value of our financial solutions, attract new customers, and strengthen relationships with existing ones. By leveraging data-driven insights and creative strategies, we ensure Airwallex stands out in a competitive market. Our team is passionate about telling the Airwallex story and supporting the company's growth and success.

What you’ll do

Airwallex is looking for a Senior Product Marketing Manager, who will play a pivotal role in bridging the gap between our customers, commercial and product teams. This role is pivotal in delivering consistency and simplicity in our product positioning in the market, in addition to driving success in our product launches and go-to-market. This role will have a focus on our spend management suite of products including expense management, bill pay, accounting integrations and many more products on the roadmap.

This role is based in Singapore.

Responsibilities:
  • Strategize: Develop a deep understanding of our customers, needs, competitors and Airwallex’s unique edge to develop our value proposition.
  • Product Feature Launch: Plan and drive an effective launch strategy / plan across sales, marketing, pricing and operations to bring our value proposition to life for new features and products.
  • Position: Define, test and refine our global product positioning, messaging and value proposition in collaboration with product, sales and marketing teams.
  • Build: Deliver a compelling, end-to-end customer experience across our touch points alongside sales, marketing and operations - across our website, emails, content, decks and more.
  • Analyze: Leverage qualitative and quantitative insights across channels, customers and product to test hypothesis and make data-backed decisions.
  • Influence: Work cross-functionally across our global and regional strategy, product, sales and marketing teams to drive global impact.
Who you are

We're looking for people who meet the minimum qualifications for this role. The preferred qualifications are great to have, but are not mandatory.

Minimum qualifications:
  • 8+ years of experience with part of that in a product marketing or product strategy function at a fast growing tech company.
  • Strong written and spoken communication skills - you’re able to articulate complex concepts in a simple way.
  • Self-starter that can identify and prioritize opportunities to focus on - You are willing to roll up sleeves and go deep into the assigned problem.
  • Track record of collaborating and driving impact across cross-functional teams – You can effectively partner with sales, operations, design, marketing, product and data analytics.
  • Experience using analytical tools such as Excel, Looker, Google Analytics or others.
  • Technology, financial services and experience in a high growth environment is good to have.
  • Bachelor’s degree or equivalent.
Preferred qualifications:
  • FinTech or Payments experience.
  • Familiarity with startup environments.
  • Global marketing experience.
Equal opportunity

Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don’t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.

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