Senior Product Manager, SEO

2 days ago

Singapore Agoda Full time
Overview

Senior Product Manager for SEO. This role is based in Bangkok with relocation provided. You will drive the SEO product strategy, work with senior leadership, and lead end-to-end product delivery focused on organic search performance.

The Opportunity

We're looking for a Senior Product Manager for Search Engine Optimization (SEO). This role is Bangkok-based, relocation provided. You will be analytical, data-driven, and responsible for building products end-to-end with a focus on analyzing and experimenting to tailor solutions for travelers. You will collaborate with Engineering, Marketing, Content, and UX teams and have high visibility with senior leadership.

Responsibilities
  • Analyze the online travel ecosystem, markets, competitive landscape, and user requirements with a strong focus on Search Organic traffic channels
  • Oversee the end-to-end delivery of campaigns/products that support wider company initiatives, customer engagement, and optimizing organic rankings to drive revenues
  • Conceptualize, launch, and optimize SEO products and features; experiment, test performance, and iterate quickly
  • Work collaboratively with Engineering, Marketing, Content, and UX teams on cutting-edge technologies
  • Analyze content traffic, SEO metrics, and campaign messaging effectiveness using defined KPIs to improve content marketing ROI
  • Develop innovative solutions across regions, product areas, and functions with emphasis on SEO, and allocate dedicated engineering resources
What you'll need to succeed
  • At least 5+ years of product experience, including hands-on technical and content optimization experience
  • Bachelor's degree in a technical field (e.g., Computer Science, Statistics, Engineering, Mathematics)
  • Proven ability to leverage analytics and quantitative methods to inform decision-making with a strong focus on SEO
  • Strong data skills
  • Excellent communication skills in English with the ability to convey complex messages clearly to different stakeholders
  • Experience developing and launching new products
  • Experience leading global product vision, go-to-market strategy, and design discussions for the organic channel
  • Entrepreneurial and analytical mindset; ability to break down complex problems and drive change
  • Hands-on mentality with proactive problem-solving
Nice to have
  • MBA or Master's degree in Math, Economics, CS, or Statistics
  • Strong proficiency in data tools such as SQL, Python, R, or equivalents
Equal Opportunity Employer

At Agoda, we pride ourselves on being a company represented by people of all backgrounds and orientations. We are committed to equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other protected characteristics.

We will keep your application on file for future vacancies; you can request removal at any time. For more details, please read our privacy policy.

To all recruitment agencies: Agoda does not accept third-party resumes. We are not responsible for fees related to unsolicited resumes.

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