APAC Marketing Executive

4 days ago

Singapur, Singapore Screening Eagle Technologies AG Full time
Intro

We are hiring an APAC Marketing Executive to support regional marketing needs for a global leader in NDT solutions. This role requires hands-on expertise in sales and marketing campaigns, content creation, events and supplier management, and distributor partnerships. Essential skills include:

  • Marketing asset creation (Adobe Suite/Canva/AI tools)
  • Automation workflow design (HubSpot/CRM)
  • APAC lead generation across digital and offline channels
Responsibilities I. Integrated Campaign & Event Execution (60%)
  • End-to-End Campaign Delivery
    • Execute 360° campaigns (digital and offline) using global frameworks, ensuring APAC localization and compliance.
    • Localize assets (content, social media, email) using Adobe Suite/Canva within deadlines.
  • Event Ownership
    • Plan and execute 8–12 regional events per year (trade shows, webinars, summits), including:
      • Booth design, vendor coordination (AV, print, shipping), on-site staffing
      • HubSpot workflow setup (registration to post-event nurture)
    • Drive event ROI through:
      • Pre-event: Target account promotion and sales briefings
      • Real-time: HubSpot lead capture integration
      • Post-event: Pipeline reporting within 48 hours
II. Asset Creation & Tech Operations (25%)
  • Rapid collateral production
    • Create campaign and event assets using Adobe Suite, including:
    • Digital assets (banners, eBooks, social ads)
    • Physical assets (brochures, backdrops)
    • Videos (demos, testimonials)
  • Build HubSpot assets such as landing pages, email sequences, and social campaigns
CRM & automation management
  • Maintain CRM hygiene (list segmentation, lead scoring)
  • Track campaign leads and provide real-time sales data
III. Sales Enablement & Partner Development (15%)
  • Sales Support
    • Develop battle cards, pitch decks, and conduct product training
    • Monitor KPIs: lead quality and campaign-driven pipeline growth
  • Distributor/Partner Management
    • Train distributors on marketing assets via Partner Portal
    • Develop co-branded campaigns showcasing solutions
    • Align distributor incentives with regional sales targets
Qualifications
  • B2B experience: 3+ years in SaaS, tech, or industrial sectors
  • Event management: 2+ years organizing trade shows/webinars (>100 attendees)
  • HubSpot proficiency: certified, with campaign automation experience
  • Agility: examples of events launched in less than 3 weeks
  • Portfolio demonstrating hands-on creation of banners, brochures, videos using Creative Suite/AI tools
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