Creative Marketing Executive

3 weeks ago


Singapur, Singapore Cal Concept & Lifestyle Pte Ltd Full time

Overview

We’re looking for a hands-on marketer with experience and passion—someone who loves both big-picture strategy and day-to-day execution, and can plug into our brand vision without hand-holding. Experience with marketing strategy and execution, design, & video editing would be the golden ratio.

What you’ll do
  • Headline our ad campaigns: Create strong ad concepts (brand, products, events). Brief the video team and see ideas through to launch.
  • Handle our social content: Keep Instagram & TikTok alive with timely posts, stories, and short-form videos.
  • Own key touchpoints: Plan eDM newsletters, coordinate ads, and execute landing pages that convert.
  • Monitor & improve performance: Track what’s working, share punchy insights, and spin up fresh angles.
  • Campaign strategy: Work with a passionate creative team on calendars, promos, partnerships, and KOL collabs.
  • Production & design support: Prep simple storyboards, organise talents, do basic video edits when needed, and help execute store/event design deliverables.
You’ll thrive if you…
  1. Have a keen eye for design and marketing, with creative ideas (and the confidence to back them).
  2. Bring experience in design, marketing strategy, and simple video editing (CapCut/Premiere/Canva/Adobe).
  3. Can self-start, manage timelines, and adapt quickly. We’re focused and fast—we want to run together so everyone grows.
  4. Love the beauty/wellness space and can get into our brand vision fast.
  5. Communicate clearly (spoken & written), collaborate well, and handle feedback with resilience.
Must-haves
  • 2–3 years in integrated marketing communications (agency or in-house).
  • Proven ability to manage multiple projects and develop/implement marketing strategies.
  • Well-organised, detail-oriented, digitally & socially savvy.
  • Under pressure? You stay calm, absorb info fast, and keep the details sharp.
  • Strong feel for what makes a good visual (ad, social, design) and how to adapt it across channels to fit cAL’s vibe.
Nice to have
  • Any leadership experience.
  • Tools: Notion, WordPress, Leadpages (Webflow/Shopify welcome).
  • Bonus skills: design & motion graphics background, light photography/videography.
How we work

Low-ego, high-ownership, fast feedback. You’ll work closely with our tightly-knit creative team to turn smart ideas into shipped work that moves the needle. Let’s work together to build something good into great – we want to gift our clients with confidence. It’s best if we own that on our marketing front too

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