Senior Channel Marketing Manager

3 weeks ago

Singapur, Singapore Coller Capital Full time

Job Description Coller Capital is seeking a Senior Channel Marketing Manager to support the growth of the firm's business across Asia Pacific. This position is designed to build and oversee the firm's marketing strategy, digital marketing, brand management, and content for the private wealth and institutional channels. The firm provides liquidity solutions to private markets investors worldwide, acquiring interests in private equity, private credit, and other private markets assets. Coller Capital has a truly global reach with offices in London, New York, Seoul, and Hong Kong. Key Responsibilities: Segment the private wealth channels across APAC and develop dedicated marketing plans for each target audience. Build the Coller brand within select audiences through a focused PR strategy. Develop compelling marketing materials to support the Coller fund range. Determine appropriate third-party event sponsorship strategy. Develop and maintain content for marketing deliverables such as brochures, emails, presentations, whitepapers, websites, and events. Set specific and measurable marketing goals and share key metrics with stakeholders. Integrate data-driven learnings into future marketing projects. Develop strong partnerships with Sales, Marketing, Investor Relations, and Compliance teams. Keep abreast of industry and competitor best practices. Leverage outside consultants/agencies to meet demand and deliver marketing objectives. Essential Experience: Significant experience marketing B2B/B2C financial, private equity, and alternatives sectors. Experience working in the wholesale, private wealth channel. Experience leveraging digital marketing to scale businesses. Experience creating marketing plans that address specific segments or local markets. Desirable Experience: Alternatives / Private Markets exposure. Formal marketing qualifications. Competencies: Ability to prioritize and execute projects in a fast-paced environment. Excellent attention to detail and ability to meet deadlines. Strong judgment and analytic and problem-solving abilities. Outstanding project management skills. Strong interpersonal and relationship-building skills. Capacity to operate with confidence in a demanding environment. Coller Capital offers a competitive salary and bonus scheme, private medical insurance, and an attractive pension. The firm is committed to fostering a diverse and inclusive environment and values diverse perspectives, backgrounds, and experience. Coller Capital is an equal opportunities employer and welcomes applications from all qualified candidates. If you require any reasonable adjustments during the recruitment process, please let us know. #J-18808-Ljbffr

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