Associate Manager, Marketing Innovation

Overview

Associate Manager, Marketing Innovation (Bangkok-based, relocation provided)

Join to apply for the Associate Manager, Marketing Innovation (Bangkok-based, relocation provided) role at Agoda

About Agoda: Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting-edge technology that connects travelers with a global network of 4.7M hotels and holiday properties worldwide, plus flights, activities, and more. Based in Asia and part of Booking Holdings, our 7,100+ employees representing 95+ nationalities in 27 markets foster a work environment rich in diversity, creativity, and collaboration. We innovate through a culture of experimentation and ownership, enhancing the ability for our customers to experience the world.

Our purpose is Bridging the World Through Travel. We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness. The Marketing Innovations Team identifies and develops new marketing channels with high growth potential; it is creative, data-driven, and focused on at-scale marketing programs that ensure Agoda’s leadership in new and emerging channels.

• Spearhead the development, execution, and optimization strategy for growing Agoda's new and emerging marketing channels
• Conduct end-to-end analysis of large, complex datasets related to channel performance, user behavior, and market trends, translating raw data into actionable insights
• Develop hypotheses, design experiments (e.g., A/B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data-driven decisions for channel growth
• Partner closely with various business functions to identify opportunities, analyze, and interpret trends or patterns in complex data sets using SQL or Tableau
• Communicate complex findings, performance updates, and strategic recommendations clearly to key stakeholders, including senior management

• Extensive Experience: 5-7 years in a Data Analyst role or in projects involving big data — preferably in tech, e-commerce, or digital marketing. Bachelor’s degree in Computer Science/Statistics/Math/Engineering or Economics and Finance is a plus
• Data-Driven Approach: Strong analytical skills with the ability to analyze data, translate data into actionable insights, and generate impactful recommendations. Proficient in SQL, Tableau, and MS Excel
• Innovative Problem-Solving Skills: Ability to tackle complex challenges, navigate the organization to gather information, and implement innovative solutions
• Strong Communication Skills: Excellent written and verbal communication, with proficiency in creating impactful and visually appealing presentations
• Stakeholder management: Ability to effectively communicate, influence, and persuade with different levels of stakeholders, including Senior Management

• Experience in digital or social media marketing
• Experience in hypothesis testing, statistical analysis, and using Python/R for data manipulation and analysis

At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We are committed to equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. We will keep your application on file and you can request removal at any time. For more details please read our privacy policy.

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Product Management and Marketing
• Industries: Technology, Information and Internet

Disclaimer: We do not accept unsolicited third-party submissions. We reserve the right to contact and hire a candidate directly without a recruitment fee.