Marketing Associate

3 weeks ago

Singapur, Singapore VAST STARS CAPITAL PTE. LTD. Full time

We are looking for a Marketing Associate with a passion for blockchain and digital assets to work closely and learn from the CEO. You will support global campaigns, manage community engagement, and work closely with BD, product, and design teams to grow brand visibility and user adoption. This role is an excellent entry point into the Web3 space, with opportunities to take on ownership quickly in a fast-paced environment.

Key Responsibilities
  • Community & Social Media : Manage day-to-day operations of Telegram, Discord, and Twitter (X), ensuring high community engagement. Support execution of AMAs, Twitter Spaces, and online events. Moderate community chats, respond to user queries, and escalate technical issues to the right teams.
  • Campaigns & Content : Assist in planning and executing marketing campaigns (airdrop, referral, influencer/KOL promotions). Work with designers and content writers to create posts, visuals, and short-form videos. Track campaign performance (engagement, conversions, ROI).
  • Events & Partnerships : Support logistics for industry conferences, hackathons, and community meetups. Coordinate with BD team on co-marketing initiatives with partners (wallets, exchanges, NFT projects).
  • Analytics & Reporting : Prepare weekly reports on social media growth, campaign metrics, and competitor activities. Use tools like Google Analytics, Nansen, or Dune (preferred) to track marketing funnel performance.
Requirements
  • 1–3 years of experience in marketing, community management, or digital campaigns (Web3 experience preferred, but fintech/tech acceptable).
  • Strong written and verbal communication skills in English (Mandarin or another Asian language a plus for regional outreach).
  • Familiarity with web3 communities (Twitter/Telegram/Discord/Reddit culture).
  • Comfortable with fast iteration, meme culture, and decentralized community trends.
  • Basic knowledge of marketing analytics tools; willingness to learn blockchain data dashboards.
  • A genuine interest in blockchain, DeFi, NFTs, and emerging Web3 products.
Nice to Have
  • Experience running growth campaigns in a startup environment.
  • Familiarity with SEO, paid ads, or influencer/KOL management.
  • Knowledge of DeFi protocols, NFT ecosystems, or tokenomics.
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