
Digital Marketing Specialist
1 week ago
Marketing Executive
Location: Kovan
Working days: 5 days (Mon - Fri)
Working time: 7.30 to 5.15pm or 8.30 to 6.15pm or 9.30 to 7.15pm
Salary: $3000 - $3500
Key Responsibilities:
- Campaign / Creative Execution
- Assist in executing quarterly campaigns from ideation to design and copywriting.
- Coordinate photoshoots and video shoots for campaign content when necessary.
- Develop campaign artworks based on approved sizing for social media and Google.
- Ensure seamless implementation of campaign details across multiple channels, including our official website.
- Digital Marketing (BTL)
- Execute daily social media posts across multiple platforms.
- Conceptualize and design digital content, ensuring compliance with brand standards and guidelines.
- Support Retail branches with the design and development of Trial Lesson schedules and announcements.
- Ensure Trial Lesson details are successfully implemented across various channels, including our official website.
- Monitor various media platforms and propose new social media tools to enhance online presence.
- Print Advertising (ATL)
- Design and develop official posters for events, competitions, and examinations.
- Assist Retail branches with ATL materials for non-digital channels.
- Support the maintenance and replenishment of in-store marketing collaterals.
- Concerts, Competition and Events
- Undertake curricular and administrative projects, assisting in the organization of concerts, festivals, and other events.
- Work collaboratively in marketing, operations, and logistics across various events.
- Develop and design administrative documents, including rules and regulations, registration forms, and grading sheets.
- Ensure budget adherence and tracking.
- Collaborate with internal and external stakeholders.
Ad-hoc Projects - Area Marketing and Competitor Survey
- To Conduct area market exercises at interim periods; collate data and understand each district's market development to introduce courses that meet specific needs.
- Collaborate with Music Professionals to update and introduce courses in line with the growth objectives of pop music and adult music courses.
- Carry out Ad-hoc tasks as assigned by supervisor.
Requirements:
- Preferably possess at least a Diploma in Marketing Communications, Advertising, or a related discipline.
- Preferably 2 years of work experience in marketing and/or advertising
- Familiarity with various social media and digital channels, including digital marketing tools.
- Proficient in online design tools such as Canva.
- Knowledge of Adobe Products (Photoshop, Illustrator, and InDesign) is a plus.
- Proficient in Microsoft Office, including Word, Excel, and PowerPoint.
WhatsApp: (Shermaine)
Siah Sze Ming Reg No: R
The Supreme HR Advisory Pte Ltd EA No: 14C7279
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