MARKETING MANAGER

4 days ago

Singapur, Singapore JUEWEI FOOD (SINGAPORE) PTE. LTD. Full time

Key Responsibilities 1. Marketing Campaigns & Promotions

  • Assist in planning, executing, and monitoring marketing campaigns (online and offline).
  • Coordinate seasonal promotions, product launches, and festive campaigns to boost sales.
  • Manage marketing collaterals, POSM (Point of Sales Materials), and in-store displays.
2. Digital & Social Media Marketing
  • Manage the company’s social media platforms (Facebook, Instagram, TikTok, etc.) to build brand presence.
  • Work with agencies/creators on content creation, influencer marketing, and online engagement.
  • Monitor campaign performance and provide reports on digital metrics.
3. Market Research & Analysis
  • Conduct market research on consumer preferences, competitor activities, and industry trends.
  • Provide insights to support new product launches and promotional strategies.
  • Track and analyze campaign ROI to optimize future marketing efforts.
4. Cross-Department Coordination
  • Collaborate with R&D and Operations teams for product launch support.
  • Work with Sales/Store teams to ensure consistent brand messaging at outlets.
  • Coordinate with external vendors, media partners, and suppliers for marketing initiatives.
5. Branding & Customer Engagement
  • Support activities that strengthen Juewei’s brand image in Singapore.
  • Assist in organizing events, sponsorships, or food fairs to increase brand visibility.
  • Handle customer engagement activities, feedback collection, and loyalty program support.
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