AI-First UI/UX Design Manager

4 days ago


Singapur, Singapore Puffy Full time

Overview

AI-First UI/UX Design Manager (Relocate to Dubai to build an AI-native global brand) at Puffy. This role is described as architecting an AI-native design playbook for the entire e-commerce industry and leading the AI-first design practice.

Responsibilities
  • Architect the AI-First Design Revolution: Build an entire AI-powered design practice. Deploy Figma AI, Adobe Firefly, and LLM systems to cut design-to-deployment time and create conversion-focused e-commerce experiences and personalization patterns that set the standard for the company.
  • Transform Operations & Lead with Velocity: Evolve the team to agile, mentor designers to become AI-native practitioners, maintain brand governance, and own the entire customer journey from Home to Checkout to drive conversion.
  • Drive Revenue Through Experimentation: Implement a CRO roadmap using A/B testing and multi-armed bandits; collaborate with Marketing and Analytics to apply AI-shaped UX patterns; connect design decisions to multi-million dollar revenue impact.
  • Translate Vision into Business Impact: Be the voice of design in the C-suite; present data-backed arguments to secure buy-in and drive the company forward.
Qualifications
  • 7–10 years in web design for e-commerce , including 4+ years leading and managing a design team.
  • A portfolio showing shipped PDP/PLP/Checkout improvements tied to business metrics.
  • Expertise in Figma (components, variables, Dev Mode); strong visual/motion craft and responsive design sensibility.
  • Proven experience implementing GenAI tools into a professional design pipeline, with knowledge of prompt engineering, quality control, and brand governance.
  • Familiarity with AI-shaped UX patterns (conversational search, assistant UI, recommendation modules) and their measurement.
  • Comfort collaborating on experiments (A/B vs multi-armed bandits ) and understanding trade-offs between optimization speed and causal certainty.
  • Working knowledge of WCAG 2.2 and SEO fundamentals for structured content and schema on e-commerce sites.
Rewards, Tools & Environment
  • Your Reward (Elite Compensation): A highly competitive and transparent salary range of AED 25,000 - AED 35,000 per month plus performance bonus, all tax-free.
  • Your Toolbox (AI-Native Design Environment): Rebuilding the design engine around AI tools, including Figma AI and Adobe Firefly, with a strategy to enable an AI-first environment and rapid design-to-deployment.
The Puffy DNA
  • Be the Owner: You are given autonomy to make decisions and are accountable for results.
  • Execute with Urgency: High-speed decision-making in a dynamic environment.
  • Demand Excellence: Solve hard problems with high standards to deliver impactful results.
  • Go All-In: Collaboration and commitment on critical projects to accelerate growth.
Success & Next Steps

In 12–24 months, you will have built a world-class AI-first design practice for an AI-first ecommerce leader and be living a tax-free, world-class lifestyle in Dubai; you will be recognized as an industry architect of AI-powered commerce.

Ready to Shape Your Story? Click "Apply". The company outlines a streamlined 3-phase hiring process; passing online assessment may lead to Phase 2 within one business day.

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