Regional Marketing Manager Asia

2 weeks ago

Singapur, Singapore ATPI (SINGAPORE) PTE. LTD. Full time

Key responsibilities: As ATPI's Regional Marketing Manager, you will lead marketing initiatives that drive business growth across the Asia region. You'll oversee campaign development, budget management, stakeholder alignment, and content strategy - ensuring our brand voice resonates consistently across all platforms and audiences. Your day-to-day work will include: Developing and executing integrated marketing and communication strategies that support business objectives and tell our brand story to customers & prospects Leading end-to-end marketing campaigns in collaboration with the digital marketing team to achieve revenue targets and accelerate pipeline goals Writing, editing, and localizing content for diverse audiences, adapting global materials to suit regional nuances and market needs across Asia Implementing a disciplined performance management framework to track campaign metrics, analyze ROI, and optimize marketing effectiveness Managing stakeholder relationships and collaborating with cross-functional teams to deliver high impact marketing collaterals including sales collateral and client presentations Ensuring all content is SEO-optimized and aligned with brand guidelines, maintaining first-page rankings for high-intent keywords Supporting Senior Leadership with corporate messaging including talking points, blogs, thought leadership content, and other media opportunities Your skills and experience: Fluent in spoken and written English Educated to degree-level (preferably specializing in marketing, communications or journalism) 5+ years of relevant work experience in content marketing, copywriting or related role Excellent writing and editing skills with a strong portfolio of published content across digital and print formats Proven experience in copywriting for marketing collateral, brochures and sales materials Solid understanding of SEO best practices, content planning and analytics tools such as SEMrush Experience of business travel or corporate events is desirable but not essential Independent self-motivator that is happy to work as a team Your approach: Creatively strategic in how you tailor content to balance storytelling with commercial intent Motivated to stay ahead of content and marketing trends Data-driven with strong analytical skills and a test-and-learn mindset Agile, collaborative, and outcome-focused Comfortable taking ownership while working cross-functionally Highly organized with strong attention to detail and commitment to excellence At ATPI, we're driven to deliver exceptional results for our clients. If you share our drive and determination and are eager to learn quickly in a dynamic environment, this Regional Marketing Manager role could be perfect for you.We practice hybrid working and offer a collaborative, growth-oriented environment.

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