Contract Data Product Manager New Singapore Tourism Board | InfoComm, Technology, New Media Com[...]

4 days ago


Singapur, Singapore Tech Full time

What the role is:

(What the role is)
STB takes a data-driven approach in tourism planning and marketing, and at the heart of it is Stan (Singapore Tourism Analytics Network, Stan), a tourism data analytics platform that allows both internal STB users and external tourism industry stakeholders to access tourism data and derive actionable insights about Singapore's tourism landscape and visitors.
As Data Product Manager, you will play a pivotal role in building the data product strategy for STB and its industry stakeholders to drive tourism growth. You'll be at the forefront of leveraging data to transform Singapore's tourism industry, directly contributing to STB's mission of making Singapore a world-class tourist destination.


What you will be working on:

(What you will be working on)

As a Data Product Manager, your key responsibilities include:

1. Strategic Planning and Execution:

-Develop and execute the mid-to-long term data product strategy, aligning it with STB's overall organizational goals.

-Build and maintain a comprehensive product roadmap, defining data products required by STB and industry stakeholders.

-Lead product launches and go-to-market plans for major releases of data platform features and products.

2. Requirements Gathering and Product Design:

-Conduct deep dives into business scenarios, use cases, and user journey mapping to inform product design solutions.

-Translate complex stakeholder needs into clear, actionable product requirements.

-Collaborate with data and product teams to ensure product feasibility and alignment with technical capabilities.

3. Data Governance and Quality Management for Industry-facing data domains:

-Establish and maintain data governance policies to ensure data integrity, security, and compliance.

-Oversee data quality management processes, ensuring the accuracy and reliability of data products.

-Manage the full data lifecycle, from acquisition to archival or deletion.

4. Stakeholder Management and Communication:

-Build and maintain strong relationships with both internal and external stakeholders.

-Translate complex technical concepts for non-technical stakeholders, facilitating understanding and buy-in.

-Collaborate cross-functionally to ensure alignment between product development, business needs, and technical capabilities.

5. Analytics and Reporting:

-Define and track key performance indicators (KPIs) for data products.

-Leverage data visualisation tools to create insightful reports and dashboards.

-Analyze product usage and stakeholder feedback to inform continuous improvement.

6. Technical Competency:

-Maintain a deep understanding of data architecture, data modeling concepts, and big data technologies.

-Stay current with emerging trends and best practices in data management, analytics, and cloud platforms.

-Provide technical inputs to the product team and contribute to architectural decisions where necessary.

7. Problem-Solving and Innovation:

-Identify and solve complex data-related problems, applying critical thinking and analytical skills.

-Drive innovation in data products, constantly seeking ways to enhance value for stakeholders.

-Proactively identify opportunities for new data products or features based on industry trends and stakeholder needs.


What we are looking for:

(What we are looking for)

-3 years of experience in data product management or related roles.

-Strong technical skills, including proficiency in SQL and familiarity with Python.

-Experience with data visualization tools.

-Knowledge of big data technologies and cloud platforms.

-Excellent communication and presentation skills.

-Strong analytical and problem-solving abilities.

-Demonstrated ability to work independently and make decisions confidently in ambiguous or uncertain situations

-Enjoy building relationships with stakeholders to stay connected in understanding their evolving data needs.

-Experience in the tourism industry is a plus.


About Singapore Tourism Board

The Singapore Tourism Board (STB) is the lead development agency for tourism, one of Singapore’s key economic sectors. Together with industry partners and the community, we shape a dynamic Singapore tourism landscape. We bring the Passion Made Possible brand to life by differentiating Singapore as a vibrant destination that inspires people to share and deepen their passions. Our success comes from working as one STB team in an environment of trust, openness, fun and care.What can you expect as part of #TeamSTB?• Professional and Personal development: We provide structured training and initiatives aimed at equipping you with a well-rounded set of competencies to excel in your career.• Staff benefits: We offer flexible work arrangement, family care leave and wellness programmes to enable you to achieve a healthy level of work-life effectiveness.Award-winning Workplace• Public Sector Employer of Choice: (2nd) 2014, 2nd (2015) and 1st (2016)• Singapore's Top 100 Leading Graduate Employers: Winner - Hospitality, Leisure, and Tourism Sector (2021)• NS Mark (Gold) AccreditationFor more information on STB, please visit


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