
Digital Marketing Specialist, Singapore
4 weeks ago
** Applications are to be submited on mycareersfuture ONLY . Emails spammed to various contacts will be disqualified from the recruitment process.**
Conyers is inviting applications from qualified candidates for the position of Digital Marketing Specialist. This 12 month contract role will be based out of the Singapore office.
This is an integral role that will support Conyers’ global business strategy. Working closely with the Partners, Lawyers and Business Managers, the successful candidate will support the Singapore and Hong Kong offices, and have responsibility for the planning, management and execution of all Singapore office marketing activities.
This position reports to the Business Development & Marketing Manager (Asia), based in Hong Kong, with a dotted line to the Senior Manager of Communications based in the Toronto office. Central to the role is interaction with the wider marketing production team including Creative, Digital, Business Intelligence, and Administration, located across Conyers global offices.
Conyers is a leading international law firm advising on the laws of Bermuda, the British Virgin Islands and the Cayman Islands. Conyers has seven offices worldwide and is affiliated with the Conyers Client Services group of companies which provide corporate administration, secretarial, trust and management services. Across the firm, we take pride in living our core values in all that we do: our commitment to collegiality, connectedness, diversity, excellence, integrity, initiative and legacy set Conyers apart from other employers. This means investing in our people and creating a respectful and collaborative professional environment for all employees, as well as being an active contributor to the communities in which we live and work.
Key Job Accountabilities
- Working alongside the Business Development & Marketing Manager (Asia), support annual business planning for various practice, industry and strategic initiative groups, and work with lawyers to develop and execute their plans
- Leading and/or providing support for the execution of business development initiatives including: local events, targeting, international business trips, sponsorships, speaking engagements, research, directory and client award submissions
- Working alongside the Senior Manager of Communications, and in conjunction with the Digital team, create coordinated content across a range of channels and functions: collateral, newsletters, alerts, articles and thought leadership pieces, presentations, press releases, client specific materials, pitch documents, event materials, social media content, and market updates
- Together with the Asia Digital team, support integrated online advertising campaigns for practice groups with the view to raising awareness and generating leads in key markets. Assist campaign production through keyword research, assembling marketing briefs and results reporting
- Collaborate with the Global Communications and Digital teams to facilitate the distribution of content from drafting webpages in WordPress and social posts within the Loomly scheduling platform
- Manage budgets and report on progress of marketing plans and key initiatives
- Work with all stakeholders to effectively use CRM system
- Other adhoc administrative tasks as required
Experience and Requirements
- A diploma or bachelor’s degree in Marketing, Business or a related field
- 1-2 years of relevant experience in marketing, communications, or business development within professional services (law firm experience is a plus but not required)
- Strong written and verbal communication skills in English and Chinese
- Excellent organizational skills and attention to detail
- Basic understanding of marketing principles, branding, and business development processes
- Willingness to learn and apply best practices in promoting the firm’s services
- A proactive and motivated team player with a strong work ethic
- Eager to develop relationships with internal and external stakeholders
- Able to follow set workflows, processes, and policies while learning to contribute strategically over time
- Familiarity with the offshore legal sector and its key players is beneficial but not essential training will be provided
- Experience with Monday.com, CRM systems, Contact Monkey, WordPress, Loomly (or equivalent) and Cision is an asset
Detailed CVs stating current and expected salary, together with references, may be submitted in complete confidence via mycareersfuture ONLY . Emails spammed to various contacts will be disqualified from the recruitment process.
Only shortlisted candidated will be notified for an interview.
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