Digital Marketing Specialist

7 days ago

Singapore Veracity Resourcing and Services Full time
  • We are seeking an experienced Digital Marketing Specialist to support in the planning, implementation, and enhancement of our online marketing strategies. The perfect candidate will exhibit a strong enthusiasm for marketing and technology. Your expertise should encompass digital marketing concepts and the ability to leverage the Internet as a valuable tool for driving revenue growth. A tech-savvy and creative individual with a knack for devising innovative ideas to fortify marketing campaigns will thrive in this role. Prior experience in lead generation campaigns is highly preferred.Your key responsibilities will include contributing to the development of strategies to establish long-term digital connections with consumers, overseeing the company's social media presence on platforms like Twitter and Facebook, launching optimized online advertisements via Google Adwords and Facebook to elevate company and brand visibility, actively participating in SEO endeavors including keyword and image optimization, crafting and distributing online newsletters and promotional emails through diverse channels, suggesting creative concepts for content marketing and website updates, collaborating with UX designers to enhance user experience, evaluating the performance of digital marketing initiatives using various Web analytics tools such as Google Analytics and WebTrends, and staying informed about online marketing trends to ensure strategies remain current.The ideal candidate for this role should have a proven track record as a Digital Marketing Executive or in a similar capacity, possess a solid grasp of digital marketing principles and best practices, demonstrate experience with B2C social media, Google Adwords, email campaigns, and SEO/SEM, be familiar with ad serving tools like DART and Atlas, exhibit proficiency in web analytics tools like Google Analytics, NetInsight, and WebTrends, showcase skills and experience in creative content writing, possess an analytical mindset with strong critical thinking abilities, and excel in communication both written and verbal as well as interpersonal skills.This is a full-time, remote position with working hours scheduled from Monday to Friday, 6:00 pm to 3:00 am IST.,
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