Head of Marketing

6 days ago

Singapur, Singapore NANYANG INSTITUTE OF SOCIAL SCIENCES PTE. LTD. Full time

南洋社会科学学院是新加坡教育部精深局批准注册的高等教育机构，致力于构筑融汇东西方优质高等教育资源的终身学习平台。学院与顶尖高校、杰出高等教育机构合作，解析和传播支撑中国成功高速发展的理论与经验，研究和传授西方社科领域教研的最新发展方向与成果，培养兼具东方智慧与全球视野的复合型人才。

学院与中国知名高校联合打造了**MBA 硕士学位项目**，中文教学，在职学习，在新加坡招生和授课。

学院现开放 **市场与招生部门负责人 ** 岗位

工作职责：

1. 战略管理

· 制定并落实市场与招生战略，确保完成招生KPI与品牌目标

· 根据行业趋势优化招生模式与市场策略

2. 团队管理

· 领导市场与招生团队，提升团队绩效与执行力

· 建立高效团队协作机制，推动市场推广与招生咨询的深度融合

3. 市场与品牌建设

· 统筹线上与线下全渠道营销，扩大品牌影响力与招生转化

· 维护与提升学院品牌形象，扩大本地及区域市场影响力

4. 招生与渠道拓展

· 设计并优化招生流程，提升转化率与学员体

· 拓展并维护企业、校友、行业协会等招生渠道与合作伙伴关系

5. 项目管理与数据驱动

· 监控并分析市场与招生数据，及时调整策略提升ROI与招生成果

· 管控年度预算，确保资源配置高效

任职要求：

· 本科及以上学历，市场营销、教育管理、传播学等相关专业优先。

· 8 年以上市场营销、销售、商务拓展或项目管理相关经验，5 年以上团队管理经验。

· 有高等教育、国际教育领域垂直行业经验者优先。

· 精通中、英社交媒体与数字营销，具备整合营销能力。

· 具备卓越的商务沟通与谈判能力，中英文流利，文字功底强。

· 高度目标导向，具备战略思维、执行力和抗压能力，能够带领团队实现挑战性目标

· 有创业精神、进取心与结果导向的工作态度。

Head of Marketing & Student Recruitment

Key Responsibilities

1. Strategics management

· Develop and implement comprehensive marketing and student recruitment strategies to achieve enrolment KPIs and brand objectives.

· Continuously refine recruitment models and marketing approaches in response to industry trends and competitive dynamics.

2. Team Leadership & Collaboration

· Lead and manage the marketing and recruitment teams, driving performance and execution excellence.

· Foster effective cross-functional collaboration to ensure seamless integration between marketing initiatives and recruitment processes.

3. Marketing & Brand Development

· Oversee omni-channel marketing efforts, including online and offline campaigns, to enhance brand visibility and student conversion rates.

· Maintain and strengthen the institution’s brand image, expanding influence in local and regional markets.

4. Student Recruitment & Channel Development

· Design and optimize recruitment processes to improve conversion rates and enhance the applicant experience.

· Develop and maintain partnerships with corporations, alumni networks, industry associations, and other key recruitment channels.

5. Project Management & Data-Driven Decision Making

· Monitor and analyse marketing and recruitment performance data to adjust strategies and improve ROI.

· Manage annual budgets to ensure efficient and effective allocation of resources.

Requirements:

· Bachelor’s degree or above in Marketing, Education Management, Communications, or related fields preferred.

· Minimum of 8 years’ experience in marketing, sales, business development, or project management, with at least 5 years in a leadership role.

· Prior experience in higher education, international education, or related industries is highly desirable.

· Proficient in both Chinese and English social media platforms and digital marketing, with strong integrated marketing capabilities.

· Exceptional business communication, negotiation, and writing skills; fluent in both spoken and written Chinese and English.

· Strong results orientation with strategic thinking, execution capability, and resilience to lead teams toward ambitious targets.

· Entrepreneurial mindset with a proactive, driven, and outcome-focused approach.

#J-18808-Ljbffr

  • Head of Marketing

    6 days ago

    Singapur, Singapore RockX Full time

    Get AI-powered advice on this job and more exclusive features. Direct message the job poster from RockX Job Description for Head of Marketing Bedrock is a cutting-edge multi-asset liquid restaking protocol designed to revolutionize the staking landscape. We offer unparalleled flexibility and optimized rewards by supporting a diverse range of blockchain...

  • Regional Marketing Head

    1 day ago

    Singapur, Singapore Hatch Asia Full time

    Position: Regional Marketing Head Company Overview: Hatch Asia Consulting is partenered with a rapidly growing freight forwarding company in search for Regional Marketing Head. The successful candidate will be responsible for developing and implementing marketing strategies to drive business growth across the region and help strengthen the company's...

  • Head of Marketing

    6 days ago

    Singapur, Singapore WINDSOR CONSULTING PTE. LTD. Full time

    Overview Our client, a well-established Singapore Inc group with a strong local heritage and an international footprint, is looking for a Head of Marketing/ Senior Marketing Manager to oversee one of its most premium education brands. This is a pivotal role for a Marketing professional to drive strategy across our multiple brands in Singapore. Candidates may...

  • Head of Eco Marketing

    6 days ago

    Singapur, Singapore Bondex Full time

    Join to apply for the Head of Eco Marketing role at Bondex Join to apply for the Head of Eco Marketing role at Bondex Candidate requirementsThese are the minimum requirements a candidate must meet to be considered for this role.Minimum 4 years of experience in event management and Public Relations, Communications, or Media Relations, preferably within...

  • Head of Marketing

    1 day ago

    Singapur, Singapore Robert Walters plc Full time

    Overview A leading organisation in the travel loyalty and rewards sector is seeking a Head of Marketing to shape and execute its global marketing strategy. This pivotal role offers the opportunity to lead an international team, drive brand awareness, and deliver measurable business growth across diverse markets—from a remote base in Singapore. ...

  • Market Team Head

    6 days ago

    Singapur, Singapore UBS Full time

    Join to apply for the Market Team Head role at UBS 4 days ago Be among the first 25 applicants Join to apply for the Market Team Head role at UBS Job Reference # BR Job Type Full Time Your role Are you a leader and motivator with strategic, problem-solving, and solution-oriented thinking? Do you have a proven track record in High Net Worth (HNW)...

  • Head of Markets, Asia Pacific

    6 days ago

    Singapur, Singapore London Stock Exchange Group Full time

    Head of Markets, Asia Pacific page is loaded## Head of Markets, Asia Pacificlocations: Singaporetime type: Full timeposted on: Posted Todayjob requisition id: R # **Head of** **Markets, APAC**LSEG (London Stock Exchange Group) is more than a diversified global financial markets infrastructure and data business. We are dedicated, open-access partners...

  • Head of Markets, Asia Pacific

    1 day ago

    Singapur, Singapore London Stock Exchange Group Full time

    Head of Markets, Asia Pacific page is loaded Head of Markets, Asia Pacificlocations: Singaporetime type: Full timeposted on: Posted Todayjob requisition id: R# Head of Markets, APAC LSEG (London Stock Exchange Group) is more than a diversified global financial markets infrastructure and data business. We are dedicated, open-access partners with a commitment...

  • Head of Marketing

    6 days ago

    Singapur, Singapore Hyphen Connect Full time

    We are working with a decentralised exchange which looks to innovate on providing the best of CEXs and DEXs, focusing on building a safe, simple and scalable platform for trading. They differentiate themselves by offering institutional level systems and support whilst remaining on-chain and decentralised. We are seeking a highly skilled Head of Marketing for...

  • Head Of Marketing

    6 days ago

    Singapur, Singapore Windsor Consulting Pte Ltd Full time

    Our client, a well-established Singapore Inc group with a strong local heritage and an international footprint, is looking for a Head of Marketing/ Senior Marketing Manager to oversee one of their key flagship Education brands. This is a pivotal role for a Marketing professional to drive strategy across our multiple brands in Singapore. Candidates may be...