
Marketing Design Lead
4 days ago
Direct message the job poster from Pet Lovers Centre Singapore
Work collaboratively with various departments in (a) supporting creative content/layout and design skills to create aesthetic company images for advertising, in-store and digital marketing materials; (b) developing store design and facade in keeping with brand guidelines.
OverviewJob Descriptions
Marcom Co-ordination- Maintain, update and archive proper records of all graphics related documents such as Store and Company Brand Guidelines, etc.
- Review and develop new / existing store visuals (local and overseas franchises) to be in line with brand guidelines
- Coordinate with various departments for the preparation and development of all related materials according to planned timelines
- Liaise with external suppliers for printing production and press checks
- Liaise with external contractors for retail store branding maintenance
- Coordinate projects and ensure all work maintains the level of quality of Pet Lovers Centre
- Any other duties / tasks / projects as assigned related to your role
- Review existing artwork including promotional and printed display materials and lead junior designer in reproduction
- Oversee junior designer in reproduction
- Oversee junior designer and marketing admin in promotional visual production
- Oversee marketing admin in printing and delivering POSM materials to stores in a timely manner
- Develop new design concepts, graphics and layouts for all marketing campaigns for in-store and traditional media in line with brand guidelines such as large format posters, signages, wall panels and brochures
- Determine the size, colors, images, text style, layout and the arrangement of the illustrative materials
- Contribute new ideas and product concepts to meet current retail market needs
- Produce and create visual content for marketing and promotional materials on both online and offline platforms such as website banners, EDMs, and social media posts
- Design and develop product contents and update website when required
- Produce photos of products and editing of photography in Adobe Photoshop when required
- Diploma in Graphic Design/ Media Design/ Art/ Creative
- Minimum 6 years of relevant working experience
- Minimum 2 years of managing a team of junior designers
- Proficient in Microsoft Office Applications
- Knowledgeable in Adobe Illustrator and Photoshop
- Good understanding of retail advertising, digital, production and media concepts
- Creative and innovative with an excellent visual and design sense
- Experience in working with design contractors
- Effectively bilingual in English and Mandarin (Work with Mandarin-speaking clients/customers)
- Result-oriented, organised, meticulous with problem solving skills
- Able to work independently under tight schedule
- Team player and able to work well with employees at all levels
- Ability to excel multi-tasks and deliver timely in a fast-paced environment
- Good understanding of retail advertising, digital, production and media concepts
- Mid-Senior level
- Full-time
- Marketing and Design
- Retail
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