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Content Lead

4 months ago

Singapur, Singapore LiquidX Full time
About Us

LiquidX is an application layer-focused venture studio dedicated to pioneering innovation in the digital realm. Our approach involves building 5–6 transformative companies through a dual strategy: independent innovation and collaborative entrepreneurship.

Our Building Blocks:

  • Independent Innovation: We take charge of the entire lifecycle, leading the conception, development, and realisation of ventures that align with our forward-thinking vision.
  • Collaborative Entrepreneurship: We partner with exceptional founders, actively taking on tech and product roles within the founding team. This collaborative approach enables us to harness diverse talents for unparalleled success.

Our Current Portfolio:

  • Pixelmon - Gaming-First IP Studio: Immerse yourself in the world of gaming with Pixelmon, our independent venture focusing on cutting-edge gaming-first intellectual properties.
  • Kasagi Labo - Anime Publishing and Licensing: Unleash the power of storytelling with Kasagi Labo, our collaborative venture that brings captivating anime content to a global audience.
  • Gvrn (“Govern”) - Web3 LegalTech Company: Navigate the intersection of law and technology with Gvrn, our pioneering legaltech venture in the Web3 landscape.

Role Overview:

As the Content Lead, you will oversee the operational and creative functions of content as a strategic marketing and communications component for the business. You will be responsible for developing channel and influencer strategies across regions to drive brand awareness, engagement, and audience growth.

What You Can Expect To Work On:

  • Develop and execute content strategies aligned with marketing and business objectives.
  • Lead content creation, curation, and distribution across various channels (e.g., social media, website, email).
  • Collaborate with internal teams and external partners to develop engaging and impactful content.
  • Manage content calendars, editorial schedules, and production timelines.
  • Implement SEO strategies and best practices to optimize content visibility and reach.
  • Analyze content performance metrics, conduct audience research, and provide insights to optimize content strategies.
  • Develop and maintain relationships with influencers, content creators, and media partners.
  • Stay updated on industry trends, content marketing best practices, and emerging platforms/tools.

Requirements

What You Need to Succeed:

  • Bachelor's degree in Marketing, Communications, Journalism, or related field.
  • 8+ years of experience in content marketing, digital marketing, or related roles.
  • Proven track record of developing and executing successful content strategies and campaigns.
  • High attention to detail with strong writing, editing, and storytelling skills.
  • Experience with content management systems (CMS) and digital publishing platforms.
  • Knowledge of SEO principles, keyword research, and content optimization techniques.
  • Excellent project management, organizational, and multitasking abilities.
  • Previous experience in gaming, entertainment, or tech industry a strong plus.