Regional Market Intelligence Analyst
2 months ago
Description
This role will bridge the gap between strategic market intelligence/sensing and the regional implementation of market strategy and campaigns.
The role of Agilent’s Business Intelligence Team is to provide market and customer insights to characterize new markets, support the development and execution of marketing strategy, and use internal and external data sources to inform business decisions. We are looking for a Regional Market Intelligence Analyst to conduct market research and gathering market intelligence, trends, and competitive position as well as to curate, synthesize and translate this information into actionable insights to inform business decisions and further strengthen and support a customer-centric culture at Agilent.
To undertake this role, you will have proven market research and intelligence gathering experience, knowledge of the analytical tools industry as well as an understanding of the technologies and segmentation used across different end-markets (Pharma/Biopharma, Food, Environmental, Chemical, Energy, Materials and Diagnostics).
Key Responsibilities include:
In-Depth Market Sensing and Research
Analyze industry, financial, competitor and investor reports
Collect and analyze field sales, customer and industry feedback and trends
Leverage the global business intelligence team to create Asia Pacific (APAC)-specific business insights
Deep dive into market, government/funding, competitor and other reports in order to collect actionable account, customer or market information
Regular reporting to the leadership team, marketing and sales teams
Regional Field Marketing Support
Support strategic marketing program development by providing actionable market and customer insights
Monitor and provide input on access to regional government funding opportunities
Provide support to characterize strategic regional accounts/institutions
Market Analysis, Updates and Reporting
Regular analysis and reporting on key APAC markets, competitors, investment trends and regulations
Provide actionable insights to support APAC marketing and sales programs, and inform strategic decision-making
End-Market Customer Engagements
Help identify, recruit and maintain relationships with key opinion leaders
Qualitative and quantitative marketing research projects to assess, measure, analyze and report on unmet customer needs
Assist in translating customer information into actionable insights
End-Market Initiative Analysis
Regular analysis and report out on key regional Applied, Pharma/Biopharma and Diagnostics markets performance, investment trends and regulations
Qualifications
Bachelor’s degree in marketing, business or a technical field
5+ years of experience in conducting market research, analysis and reporting projects
Strong understanding of Agilent’s technology and its application to testing in the major markets of Applied (Food, Environmental, Energy, Chemical, Materials), Pharma, Biopharma, Academia and Diagnostics
Excellent research, analytical, data interpretation and reporting skills
Strong analytical and critical thinking
Excellent oral and written communication skills
Excellent knowledge of analytical software and strong proficiency with MS Office
Strong knowledge of data collection and data mining methods
Familiarity with survey tools, CRM programs and databases
Strong organizational and time management skills
Ability to collaborate with external and internal customers and stakeholders across various management levels
Additional Details
This job has a full time weekly schedule. It includes the option to work remotely.Our pay ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. During the hiring process, a recruiter can share more about the specific pay range for a preferred location. Pay and benefit information by country are available at: Agilent Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.
Travel Required
25% of the Time
Shift
Day
Duration
No End Date
Job Function
Marketing-
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