Senior Executive, Advertising

Found in: Talent SG C2 - 3 weeks ago


Singapur, Singapore Mapletree Full time

Senior Executive, Advertising & Promotions (Based in Singapore)

Employment Type: Permanent Location: Singapore

The Role

This position will plan and execute Advertising and Promotional (A&P) activities for the shopping mall.

Job Responsibilities

​​​​​​​

Conceptualization, execution and management of marketing campaigns, source for partnerships and new marketing initiatives to drive footfall and retailer sales. Work closely with tenants to develop collaborative promotions and offerings, to enhance shoppers’ experience through the mall's activities to drive traffic and increase tenants’ sales Liaise with internal stakeholders and external agencies to ensure successful running of projects and create awareness for the mall's activities. Conduct post campaign analysis, keep track of budgets, prepare monthly reports for internal analysis and day-to-day campaign monitoring. Update content of various digital and social media platforms. Proactive in identifying new digital initiatives to drive and strengthen mall's online presence. Administer the leasing of atrium and kiosk spaces.

Job Requirements

Degree in Marketing or Mass Communications. 3 to 5 years of relevant experiences in the shopping mall or retail industry. Creative, meticulous, possess excellent interpersonal, written and verbal communication or presentation skills Ability to multi-task and to work independently in a fast-paced environment with minimal supervision. Data-driven, results-oriented, and able to meet tight deadlines.

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