Specialist, Regional Brand Campaign

4 weeks ago


Singapur, Singapore foodpanda Full time
Job Description Engage brand partners together with regional Category Management team in joint business planning session to formulate campaign plan and track execution Conceptualise and pitch campaigns to brands in line with the business objectives Collaborate closely with regional Category Management team to maximise brands’ representation across channels through campaigns Work with the cross functional teams to ensure a coordinated media plan, maximising campaign visibility with the appropriate media mix and formats Measure campaign effectiveness and drive standardisation in measurement framework across countries, as well as regionally Develop trade-driving brand campaign ‘playbook’ to capture best practices, guidelines, and learnings across various brand activations Support country teams by identifying pain points and areas to smooth workflow, drive efficiencies and define regional solutions to better support brand partners 

Qualifications

4+ years work-related experience in Campaign Management / Trade Marketing Management / Brand Marketing Experience with E-commerce/FMCG/grocery retailers is a plus Ability to manage complexity and be comfortable with ambiguity Ability to manage multiple stakeholders - experience in a matrixed, high growth company will be valued Strong communication and presentation skills Ability to work autonomously in a highly demanding and often ambiguous environment, with strong attention to detail and exceptional organizational skills



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