Franchise & Brand Marketing Manager, APAC

Found in: Talent SG C2 - 3 weeks ago

Singapur, Singapore NBCUniversal Full time
Job Description

The Franchise Strategy and Brand Theatrical Manager, APAC will be responsible for assisting in driving the growth and development of NBCUniversal franchises by creating and managing innovative plans that maximize NBCU IP, particularly existing or future franchises, across the company and help ensure long-term success of the brands, and ultimately drive revenue and long-term value for NBCUniversal. The role will also be instrumental in managing, maximizing and coordinating the activities of all business units on Universal Pictures properties during the Symphony film window as well as helping maintain the brand value and needs on an on-going basis.

You will be reporting into the Vice President, Franchise APAC, working in tandem on key strategic projects across all franchises Universal and Illumination, and DreamWorks

You will also be an important regional brand lead working between the Global Franchise and Theatrical teams located in US and local Marketing teams (Theatrical and CP/Franchise) across APAC (Japan, Korea, Australia, SEA and India), advocating for regional needs, and adapting global franchise marketing strategies for APAC activation.

Key Responsibilities

Theatrical Brand Marketing/Park/Symphony

Support the Parks initiatives in APAC – USJ and USS. Help with the Approval process of various initiatives at the parks – marketing, entertainment, social/digital campaigns. Project manages and executes symphony activations - work closely with theatrical, Parks, CP, Network, TVD group to plan and execute key symphony initiatives Develop creative briefs and partner with creative agencies on Symphony activations in the movie window – generate ideas to implement across the region Manage production and distribution of all marketing and sales materials for titles including presentations, reels and collateral used studio-wide for global Promotions, Consumer products, International TV Distribution and Global Theatrical Marketing.

Franchise Strategy

Assist local franchise teams on planning and execution of initiatives, including approval process Liaise with Global Franchise and local Franchise teams for input into seasonal early planning lifecycles. Provide input into the Franchise Planning Process ensuring integration of APAC regional and local market needs Partner with APAC Franchise head to manage Corporate Franchise budget –work with creative agencies to develop ideas across digital, social and experiential – with the intent to roll out the ideas across the region in the local markets Attend top-tier retail, KPM and licensee meetings in region, as requested to support with story beats and sensitive materials Support input to and analysis of key Franchise research projects, including brand health insights, content performance ratings and performance updates & analysis for TV & Theatrical Reviews and ensures brand integrity of all licensee and retailer marketing in region (TV and other high-profile submissions) Partner with regional social and digital teams for strategic planning, localization and campaign solutions, identifying tactics that drive innovation – including influencer campaigns

Qualifications

Basic Requirements:  

Marketing/Franchise Management specialist – preferably from the Media Industry. Interest in Consumer Insights, Marketing, Events, International market dynamics. Need someone with good exposure to the evolving digital/social environment. Knowledge of global/local digital platforms/gaming targeting kids and young adults. Has good contacts with creative, digital, event, media and third-party promotions agencies in the region. Has experience in working with these agencies on developing ideas and executing them. Proven record of working cross functionally with colleagues and teams – regionally and globally. Proactive and ‘Can do’ attitude. Excellent communication and presentation skills with attention to detail and the ability to develop and deliver clear and consistent messages across many different stakeholders. Relationship builder and collaborator – great interpersonal skills, able to flex style, understand needs, build a strong network and work within a matrixed environment. Creative problem and conflict solver –pro-actively seek solutions and look for ways to bring teams to drive one goal and find middle path. Able to travel and geographically mobile.

Desired Characteristics:  

Experience in kids entertainment or Kids-related business preferred. Ability to think strategically about the changing marketplace & consumer shopping patterns, with the ability to multitask. Well versed in dealing with senior leadership, outside 3rd parties, talent and international contacts. Fluent in English and ideally an additional Asian language (Japanese or Korean) to communicate with stakeholders in this region. Basic Photoshop knowledge – experience in building presentations on MAC.

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

  • Franchise & Brand Marketing Manager, APAC

    Found in: Talent SG C2 - 3 weeks ago

    Singapur, Singapore NBCUniversal Full time

    Job DescriptionThe Franchise Strategy and Brand Theatrical Manager, APAC will be responsible for assisting in driving the growth and development of NBCUniversal franchises by creating and managing innovative plans that maximize NBCU IP, particularly existing or future franchises, across the company and help ensure long-term success of the brands, and...

  • Manager Franchise Operations Excellence EM

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore Adidas Full time

    Purpose & Overall Relevance for the Organization: This role is responsible for ensuring Franchise mono-branded stores provide best-in-class consumer experience and deliver against Net Sales and profitability targets. The Franchise Operations Excellence Manager will work with EM Cluster teams and other markets Franchise counterparts to facilitate the...

  • Manager Franchise Operations Excellence EM

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore adidas Full time

    Purpose & Overall Relevance for the Organization: This role is responsible for ensuring Franchise mono-branded stores provide best-in-class consumer experience and deliver against Net Sales and profitability targets. The Franchise Operations Excellence Manager will work with EM Cluster teams and other markets Franchise counterparts to facilitate the...

  • President, BNI APAC Markets

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore BNI Full time

    Job Summary Job Description ** Preferred candidate will live and work out of Singapore but open to other APAC Locations About BNI®: Established in 1985, BNI is the world’s largest business referral network. With over 320,000 small-to medium-size business Members in over 11,000 Chapters across 78+ Countries, we are a global company with...

  • APAC Marketing and Community Manager

    Found in: Talent SG C2 - 4 days ago

    Singapur, Singapore Interop Labs Full time

    We are looking for an APAC Marketing and Community Manager to spearhead our marketing endeavors in the APAC region. This role will report locally into the APAC Lead and work closely with the global marketing team, focusing on crafting marketing and community engagement strategies, content creation, social media management, and community development. The...

  • Channel Marketing Manager APAC

    Found in: Talent SG C2 - 3 weeks ago

    Singapur, Singapore Legal & General Full time

    Job Description Role Overview  The objective of this role is to lead and execute integrated marketing initiatives targeting LGIM’s APAC (exc. Japan) client segments, in partnership with the Channel Marketing Manager lead for institutional. This role has a primary focus on the wholesale channel in Hong Kong and Singapore but will also support on the...

  • Assistant Art Manager, APAC Publishing Creative

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore Consumer Products Games & Publishing Full time

    Résumé du poste: Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of...

  • Senior Marketing Manager, APAC

    Found in: Talent SG C2 - 3 weeks ago

    Singapur, Singapore Deel Full time

    Who we are and what we do Deel is a global team that helps businesses hire anyone, anywhere, easily. Deel consists of more than three thousand self-driven individuals spanning over 100 countries. Our unified yet diverse culture keeps us continually learning and innovating the Deel platform and our products for customers. Companies should be able to hire...

  • Manager, Brand

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore Ascott International Management Pte Ltd Full time

    Job Description The Manager, Brand & Marketing will oversee and lead all execution of the Marketing strategies and action plans in the Singapore Cluster. He or she will undertake the market research to understand consumer trends and preferences, create marketing strategy, control marketing budgets, oversee the creation of marketing materials and perform...

  • Brand Marketing Intern

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore Love, Bonito Full time

    About UsWe pride ourselves as the best and largest vertically integrated, omni-channel women's fashion brand in the region. Founded in 2010, we have grown to 250 people strong, proudly headquartered in Singapore with country offices in Indonesia and Malaysia and an omni-channel presence across these 3 markets. In addition to our retail franchise in Cambodia,...

  • Director, Wealth/ APAC Marketing

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore 16001 WMHK Wellington Management Hong Kong Ltd Full time

    About the Role The Position The Director of APAC Marketing is responsible for leading the firm’s marketing efforts in APAC covering Australia, Japan, Greater China and Singapore and is a member of and key contributor to the global marketing leadership team. This role will report to the global Head of Marketing. This individual will lead the...

  • Brand Marketing Manager

    Found in: Talent SG C2 - 2 days ago

    Singapur, Singapore Catalyst Talent Strategy Consulting Full time

    We are looking for an experienced Mandarin Brand Marketing Manager to lead our brand strategy and marketing efforts. The ideal candidate will be responsible for managing the entire marketing mix, developing innovative brand strategies, and driving business growth. Fluency in Mandarin is essential for effective communication with key stakeholders and team...

  • Marketing Manager

    Found in: Talent SG C2 - 3 weeks ago

    Singapur, Singapore Abbott Full time

    Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology. Abbott Molecular is a leader in molecular diagnostics and the analysis of DNA, RNA, and proteins at the molecular level. Primary Function: The Marketing...

  • Commercial Manager- Ship Management

    Found in: Talent SG C2 - 5 days ago

    Singapur, Singapore Comaea Consulting Full time

    Our client is a growing shipping MNC with offices worldwide and solid client base. To support the growth strategy and its expansion in APAC, our client is hiring a Commercial Manager - Ship Management - APAC(based in Singapore)  ORGANIZATION: Reporting to the Head of Business, you will be responsible to grow the business in the APAC region and increase...

  • Senior APAC Pricing Actuary

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore SCOR Full time

    Scor Global Life is a leading global life reinsurer. We are a multicultural company with over 30 offices serving over 80 countries. We have a strong global franchise with around 1900 clients worldwide.In Asia Pacific, we have operations in China, Taiwan, Hong Kong, Japan, South Korea, Indian, Singapore, the ASEAN states as well as Australia and New Zealand....

  • Residences Marketing

    Found in: Talent SG C2 - 1 week ago

    Singapur, Singapore AMAN Full time

    POSITION OVERVIEW The Residences Marketing & Communications Manager- Asia will be responsible for implementing marketing and PR activities to support the successful launch and sales of Aman Residence projects across the Asia Pacific region. This role will report to the Senior Director of Marketing & Communications, working closely to align APAC...

  • Director, Advertiser Solutions

    Found in: Talent SG C2 - 3 weeks ago

    Singapur, Singapore PubMatic Full time

    PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future. PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to...

  • Senior Manager, Brand Partner Marketing

    Found in: Talent SG C2 - 1 week ago

    Singapur, Singapore Sephora Full time

    Date: Apr 3, 2024 Location: Singapore, SG At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the...

  • Senior Manager, Brand Partner Marketing

    Found in: Talent SG C2 - 3 days ago

    Singapur, Singapore Sephora Full time

    Date: May 2, 2024 Location: Singapore, SG At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the...

  • Senior Manager, Brand Partner Marketing

    Found in: Talent SG C2 - 2 weeks ago

    Singapur, Singapore Sephora Digital SEA Pte Ltd Full time

    Position Senior Manager, Brand Partner Marketing Profile At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world...