App Store Optimization Analyst

1 month ago


Singapur, Singapore Boo Full time

Boo is a personality-based social/dating app that allows you to deeply understand anyone and connect with people who intuitively understand you.

The Role

  • Conduct detailed analysis of app store performance, monitoring trends in app page designs and effectiveness.
  • Track ASO metrics for our company’s apps, including keyword rankings, page conversion rates, and organic installs.
  • Gather and optimize the semantic core, and develop metadata for app pages across all available localizations.
  • Analyze competitors and devise strategies to increase organic traffic.
  • Improve app positioning in top charts.
  • Formulate hypotheses and conduct testing.
  • Prepare detailed reports on experiments and overall performance results.

Ideal Profile

  • 2+ to 3 years working experience in the same field.
  • Proven work experience as a ASO Analyst or similar role.

What's on Offer?

  • Flexible working options
  • Fantastic work culture
  • Opportunity to make a positive impact


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