Marketing Manager
4 days ago
**NEXTGEN Group **is a leading Value-Added Distributor and channel services business focusing on delivering results and value to our partners in Enterprise Software, Cyber Security, Cloud, and Data Management technology. Founded in Australia in 2011 our business has now grown to include New Zealand, Singapore, Philippines, Indonesia, and Malaysia, with a plan to grow into more markets across the Asia region. We are a passionate and customer-centric company and looking for individuals to drive our continued success in as we evolve and grow.
This is a great opportunity for a mid-level team member who is wanting to move into an organization with growth potential where there are many challenging avenues that can be pursued.
**Description**
We are looking for an individual with an IT channel marketing background, who understands the channel ecosystem, and the vendor MDF process has an analytical mindset, is data-driven, and is equally comfortable with marketing execution, project management of external suppliers and client-facing account management.
We need an excellent communicator, with a drive to succeed and a passion to learn new things. This role combines elements of digital marketing, database management, social media management, event management, content creation, campaign execution and management.
The Marketing Manager will be responsible for creating and executing multi-channel marketing programs, utilizing a mix of emerging data-driven marketing tech and conventional tactics.
**Responsibilities**
- Develop and manage lead generation campaigns for vendors and key partners.
- Implement campaign briefs, budgets, and project plans and the coordination of external providers.
- Support the Asia team to drive demand generation and channel development activities for their accounts.
- Work with team to project manage NEXTGEN and/or Vendor events (digital or physical)
- Ensure NEXTGEN’s websites and social media platforms are updated.
- Support the NEXTGEN Asia team with brand implementation, website and social platform development, and communication.
- Other Marketing functions such as social media management as required.
- Manage MDF process and report pre
- and post-execution.
- Drive engagement and event attendance.
- Work with key Vendor Marketing staff to promote and drive events through NEXTGEN, then track and report on key statistics including ROI for all events.
- Develop and execute the NEXTGEN calendar of internal, vendor, and partner events in each market as required.
- Assist with the management and maintenance of the NEXTGEN contacts database.
- Help drive the expansion of NEXTGEN’s digital footprint, engagement, and reputation with our Vendors, partners, and other key stakeholders, across all platforms and geographies.
**Other requirements & key attributes**
- Strong customer focus with attention to detail and a sense of urgency to achieve results.
- Solid understanding of innovative marketing and demand gen methods
- Excellent communication skills, both written and verbal, internal and external.
- Planning and organizational skills, time management, and the ability to prioritize workload.
- The ability to take initiative and work proactively with mínimal supervision.
- 3-5 years experience working in a similar events/project management-orientated role.
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