Digital Media Advertising Specialist
5 hours ago
**Labelium **is a very fast-growing leading international online marketing agency, focused on SEO, SEM, Paid Social Media, Analytics, Marketing Data and Science, Programmatic and Product Feed.
Over the last 14 years, Labelium has helped drive the growth of prime multinational clients. Already successfully present in Europe, North and South America, and Australia, **Labelium **is now aggressively expanding its activities across Asia with recent offices opened in Shanghai and Singapore.
In this context, **Labelium Singapore **is looking for a **_Digital Media Advertising Specialist _**. Your primary responsibility will be to set up, manage Clients in Digital Media under the direction of the Country Director. This will include:
**Advertising under Facebook, Youtube, Instagram, Linkedin, Amazon, Lazada, Shopee**
- Update Advertising campaigns under direction of Client following seasonal launch & promotional calendars: landing pages, ad copy, keywords, bidding
- Track, report, and analyze website analytics and Social Media initiatives and campaigns
- Work on campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for Paid Social Media marketing
- Generate ongoing weekly & monthly reporting, performance analyses and insights for clients
- During your time at the agency, you will be able as well to work and help on some project of SEO, Mobile UX and Speed assessment. You will also work on Google Analytics audit.
- You will as well work on setup new dashboard or new project management tools to help to increase productivity and efficiency of the team.
**Insights Activities**
- Perform ongoing keyword discovery, expansion and optimisation
- Research and implement search advertising engine recommendations
- Research and analyze competitor advertising performances
- Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Stay abreast of new technologies, tools, research and best practices in the paid search space
- Ensure the timely delivery of all client deliverables
- Plan, organize and develop all client deliverables
- SEA/SEM Advertising Activities
- Update Advertising campaigns following seasonal launch & promotional calendars: landing pages, ad copy, keywords, bidding
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Work on campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimise copy and landing pages for search engine marketing
- Generate ongoing weekly & monthly reporting, performance analyses and insights for clients
**Benefits and perks**
- Be a part of a fast growing company with offices in 24+ countries around the world.
- Strong opportunities to grow in the group
- We are a team of experts focused on the best work life balance.
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