Content Creator

**About Us**

“Born and bred in Singapore and fully independent, GOVT Singapore has been around since 2012. Today, we are about 60-people strong, with clients from a variety of industries and markets such as OCBC Bank, Sentosa, Asahi, Puma, Julie’s Biscuits, and more.

We’re driven by a simple, singular objective: To help our clients achieve “firsts” that will drive their business ahead. This has led us to be one of Singapore’s most recognized agencies, as regular winners over the years in Campaign Asia Pacific’s Agency of The Year Awards, being recognized in the World’s Leading Independent Agencies list by Campaign UK and NetworkOne, and winning the Grand Prix in the Entertainment

Category in Spikes Asia in 2019.

In addition to our longstanding reputation, our recent accolades include the Independent Agency of The Year Gong 2023, the Campaign Agency of The Year 2023 (Bronze) for Southeast Asia Brand Experience and Southeast Asia Event Marketing Agency.

But above all - like any good government - we’re all about doing right by our people, helping our clients prosper, and serving the land we’re on. And it all starts with effective and creative work that we’re proud to put out there.”

**Role Summary**:
As a Content Creator at GOVT, you will create engaging, social-first content across multiple platforms for our key clients. As part of the social and content team, you will have the autonomy and creative freedom to ideate, create and produce content for our clients' social media accounts. You should have experience creating engaging social content and understand the unique characteristics of different social platforms to maximize engagement and reach.

It is a full-time role based in Singapore, with flexibility for work-from-home arrangements.

**What you will be doing**:
**Social Media Strategy and Ideation**:

- Develop and execute content strategies aligned with our clients' brand, tonality and personality across multiple platforms
- Plan and research content in line with the marketing calendar and the latest platform-specific trends
- Contribute to idea sessions for cross-platform content series, leveraging your knowledge of various social media platforms and their audiences

**Content Creation**:

- Develop video and image concepts, filming original assets and editing for different social media platforms
- Adapt content to suit the unique requirements of each platform (Instagram, TikTok, Facebook, LinkedIn, etc.)
- Create platform-appropriate content that aligns with current trends while maintaining brand identity
- Post and schedule content across multiple social platforms

**Channel and Community Management**:

- Engage with online communities across platforms to drive organic growth
- Measure and analyze performance across different social channels
- Establish and share evolving best practices for each platform
- Optimize content strategy based on performance data and audience insights

**What we are looking for**:

- A team member who has creative ideas, understands platform-specific trends, possesses excellent content creation skills, and maintains a positive attitude. This role is perfect for someone who is an avid user and creator of social media content and understands what goes into making compelling and engaging content across different platforms.
- You are an enthusiastic and creative person who loves producing content
- You are passionate about storytelling and the social media landscape
- You are constantly looking for ways to stand out on social media and adapt to new trends
- You are comfortable with being in front of the camera when needed and representing brands

**Education and Experience**:

- 1+ years of experience in a creative field or content creation

**Qualifications and Skills**:

- Experience creating engaging content that performed well across multiple social platforms
- Experience in managing social media accounts (either personal or business accounts)
- Deep understanding of various social media ecosystems: platform-specific trends, features, best practices, and updates
- Superior verbal, written, copy editing and proofreading skills
- Familiar and versatile with native social media tools and content creation apps
- Proficient in photo and video editing software
- Able to thrive in a fast-paced creative environment while working effectively and collaboratively with team members
- Strong understanding of analytics and how to use data to inform content strategy