Creative, Head of Copy

3 days ago

Singapore IN2 MARKETING & CONSULTING PTE. LTD. Full time

**1. **Job Purpose**

As the head of the Copy Department, the content lead is in charge of the agency’s copy execution for campaigns, content and projects in line with clients’ brand guidelines.

**2. **Roles and Responsibilities - Copywriting**
- Lead the team in projects and pitches
- Brainstorm original ideas and content directions with the creatives and strategists to solve clients’ business problems
- Understand the marketing objectives and craft the intended messages
- Develop editorial contents to meet KPI of campaigns
- Write engaging long-form and short-form copy for web and mobile, digital and social media advertisements, eDMs, direct mailers, interactive and shop displays, and creative assets for events and conferences
- Ensure copy standards comply with clients’ brand guidelines and style guides
- Edit and proofread copy for spelling, grammar and tone of voice
- Work with Designers in ensuring creative assets are executed as planned

**3. Roles and Responsibilities 2 - Leadership**
- Act as the brand guardian for our clients and perform QC on the Copy Department's work to ensure each asset is proofread and error free
- Lead the Copy Department and provide copy leadership to all writers
- Plot learning path for senior and junior writers under his charge
- Mentor and inspire the copywriters as well as the broader creative team
- Identify areas the team can improve as it continues to grow and adopt new technologies to engage audiences, and guide the team to adapt to these changes

**A. **Qualifications and Experience**
- Diploma or bachelor’s degree in Mass Communications or its equivalent
- Proficiency in Microsoft Office - Word and PowerPoint
- At least five years of experience as a creative leader with management and supervisory skills

**B. **Knowledge, Skills and Attributes**
- A passion to bring new ideas to life
- Strong in conceptualisation and content direction
- Competent in B2B and B2C content writing
- Knowledge of SEM and SEO techniques for content optimisation
- Well-versed in digital and social media, as well as analytics
- Highly responsible and able to work under pressure
- Meticulous with the quality of work delivered
- Excellent communication and presentation skills
- Strong visualisation skill with a keen eye for design and layout

  • Head of Content and Copy

    2 weeks ago

    Singapore DISTILLERY SG PTE. LTD. Full time

    **OVERVIEW** Are you a content expert, skilled in crafted awesome copy and a deep understanding of digital and social? Are you looking to grow your career and work on projects with some of the biggest tech and B2B brands in SEA and globally? Do you want to deliver work that wins awards with a fun, collaborative and agile team? Then we have the role for...

  • Creative Director

    5 days ago

    Singapore Leo Burnett Full time

    **Company Description** **_ Publicis Groupe: win in the platform world!_** **Le Pub **is part of Publicis Groupe, the **world’s second largest communications** group. **What can we do as Publicis Groupe?** Known for its world-renowned **creativity**, best in class **technology**, **digital **and **consulting expertise**, Publicis Groupe is the only one in...

  • Creative Director

    5 days ago

    Singapore Leo Burnett Full time

    **Company Description**: **_ Publicis Groupe: win in the platform world!_** **Le Pub **is part of Publicis Groupe, the **world’s second largest communications** group. **What can we do as Publicis Groupe?** Known for its world-renowned **creativity**, best in class **technology**, **digital **and **consulting expertise**, Publicis Groupe is the only one in...

  • Creative Group Head

    3 days ago

    Singapore VCCP SINGAPORE PTE. LTD. Full time

    **VCCP Singapore** **CREATIVE GROUP HEAD (COPY-BASED) VCCP is the challenger agency for challenger brands. We launched our APAC headquarters in Singapore in 2018. As we continue to grow the business, we are looking for a range of highly talented and passionate individuals to fill out our expanding team: - Conceptualise across a wide range of media,...

  • Creative Copywriter

    3 days ago

    Singapore CRAFT CREATIVE PTE. LTD. Full time

    **Job Highlights**: - Fun and exciting working environment - Performance bonus, training provided, near MRT, medical claim Career growth & development opportunities **Job Descriptions** **Responsibilities**: - Strategize, plan and implement marketing activities to accelerate the company’s online presence across all social media platforms (Facebook,...

  • Copy Writer

    3 days ago

    Singapore LUMENS PTE. LTD. Full time

    **Our Team** Based in Singapore, Lumens Group is a family of brands offering an ecosystem of services around cars. Our story began as a private hire car leasing company to address the needs of the new sharing economy led by Uber and Grab. Our core business has been leasing to ride hailing drivers and we grew our car fleet to one of the largest in Singapore...

  • Chinese Copy Writer

    3 days ago

    Singapore AWHL Full time

    **You will be**: - familiarising yourself with the product, target audience and competitor activities in the market - brainstorming ideas and concepts for the visual and words with other members of the creative team - presenting initial ideas to the team, some of which may be rejected or developed into workable concepts - writing various copy options, which...

  • Creative Director

    5 days ago

    Singapore Klick Full time

    The Klick Group—comprising Klick Health (including Klick Katalyst and btwelve), Klick Media Group, Klick Applied Sciences (including Klick Labs), Klick Consulting, and Klick Ventures—is an ecosystem dedicated to realizing the full potential of our people and clients in life sciences. Founded in 1997, we have offices in New York, Philadelphia, Saratoga...

  • Copy Intern, Social

    24 hours ago

    Singapore Ogilvy Full time $40,000 - $60,000 per year

    About the Role  If you're bursting with creative ideas and love playing with the latest design tools, this could be your dream gigWe're looking for a creative and enthusiastic Copy Intern to join our dynamic team As an Copy Intern, you'll be immersed in the fast-paced world of advertising, social/digital and PR, contributing directly to the development of...

  • Copy & Content Writer

    1 week ago

    Singapore Strada Visual Lab Full time

    **WHO WE ARE.** Strada Visual Lab is a boutique advertising, design and publishing firm that’s all about the people. ‘Strada’ is Italian for ‘road’, a nod towards many of the awesome clients in the automotive world we’ve been able to work with. But more than that, ‘strada’ also refers to directions we take in life and for us, it’s been a...