Marketing Lead Jo-221213-300757
6 days ago
**Location**: Singapore
**Salary**: Open
**Industry**: IT & Digital Media
**Sub-industry**: Software Company
**Function**: Technology
**Job Description**:
**Our Client**:
Our client operates one of the leading online entertainments live-streaming platforms in China and has established two main business lines in China and overseas. For overseas market, they provide social networking and social exploration services, offering audio
- and video-based live-streaming entertainment and social networking services to global users. They are actively looking to hire a Marketing Lead to join their team in Singapore.
**The Responsibilities**:
- Manage the Global marketing team, whose responsibilities include but are not limited to the following: launch, social media, and KOL operations, ASO, etc.
- With the goal of customer acquisition: optimize the overall customer acquisition cost of the marketing team and improve the quality and quantity of customers
- Manage the budget and allocation of the team, guide the overall marketing strategy and unified cooperation to achieve the performance goals
**The Requirements**:
- Minimum 5 years of marketing experience in Singapore and overseas projects, and more than 3 years of team management experience
- Be familiar with the current overseas mainstream marketing media channels, be sensitive to the dynamics of each channel, track in time, and constantly adjust the business plan in line with changes in channel policies
-
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