Head of Communications

Drawing on expertise in market research, finance, and strategy, Brand Finance helps clients make the right decisions to maximise brand and business value.

We are looking for an experienced, driven, organised and entrepreneurial communications professional to lead our in-house communications team, maximise revenue opportunities, and maintain and build Brand Finance’s reputation in the Asia Pacific region.

You will report directly to the Managing Director Asia Pacific and be part of a global communications team of around 10 people with a base in London.

**Core Responsibilities**:

- Development and implementation of an ongoing global communications strategy to solidify Brand Finance’s existing client relationships, create new opportunities and build our long-term reputation
- Identifying compelling stories and content ideas
- Creating and managing an overall personal promotion plan for the Managing Director, Brand Finance Asia Pacific
- Acting as a senior spokesperson for Brand Finance - broadcast interviews, events etc
- Advising on content plans for Brand Finance events
- Providing ideas and helping plan Brand Finance’s communication assets, including speeches, events, reports, media releases, infographics, social media posts, videos, website content, articles, and media information requests
- Collaboratively working with Brand Finance’s analytical consulting team, to ensure timely provision of data to the comms team and sensitive handling of client and prospect relationships
- Collaboratively working with Brand Finance’s international offices and representatives
- Development and management of media relationships
- Developing and managing relationships with Brand Finance’s clients and brands that use Brand Finance’s data as part of their own comms activities, and, where possible, using such relationships to create introductions for Brand Finance’s analytical consulting team
- Identifying and overseeing opportunities to collaborate with other organisations (e.g. industry and professional associations) for PR purposes
- Managing work-flow issues through flexibility, prioritisation, team management and clear communication with management
- Reporting evaluation and analysis of communications activities, impact, and ROI

In addition to our analytical consulting work, Brand Finance has begun to conduct some paid communications work linked to our programme of communications activities. As we have developed our reputation for expert, independent analysis and significant media interest, brands pay for (or we offer as a benefit) the opportunity to be featured in our reports, social media platforms etc. We therefore envisage the following additional responsibilities.

**Additional Responsibilities**:

- Maximise the revenue of paid communications work linked to Brand Finance’s communication programme via coordination with the analytical consulting team
- Oversee the production and delivery of paid communications work linked to Brand Finance’s communication programme

**Attributes & Experience**
- Communications strategy
- Planning & process management
- Managerial experience
- Account management / client handling
- Public speaking
- Excellent copywriting and editorial skills
- Media relations
- Network of media and business contacts
- Business, financial and marketing literacy
- Very good knowledge of business news and current affairs
- Initiative, flexibility, and confidence
- Previous experience in a high-profile agency or in house
- Organised, committed, results-orientated, with attention to detail
- Strong working knowledge of MS Word, PowerPoint, and Excel
- Natural / fluent English & Mandarin
- Additional languages (preferred)
- Based in Singapore