Content & Creator Business Analyst, Regional Marketing

7 days ago


Singapore Shopee Full time

Department Marketing
- LevelExperienced (Individual Contributor)
- LocationSingapore

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

**About the Team**:

- Support Program Development: Assist in identifying growth levers and preparing business cases to drive demand and improve supply.
- Forecasting & Analysis: Help model program impact and contribute to data-driven recommendations.
- Project Coordination: Work with regional teams to support the rollout of content commerce initiatives.
- Product Insight: Collaborate with product managers by researching and organising feature needs.
- Performance Monitoring: Track program performance and assist in identifying improvement areas.
- Support Program Development: Assist in identifying growth levers and preparing business cases to drive demand and improve supply.
- Forecasting & Analysis: Help model program impact and contribute to data-driven recommendations.
- Project Coordination: Work with regional teams to support the rollout of content commerce initiatives.
- Product Insight: Collaborate with product managers by researching and organising feature needs.
- Performance Monitoring: Track program performance and assist in identifying improvement areas.

**Requirements**:

- ** Bachelor’s Degree and above in any field**:

- ** Minimum 1 year of working experience in a top-tier strategy consulting firm**:

- ** Prior experience in livestream/video experience is a plus**:

- ** Strong analytical skills, proficient with Excel and/ or Google sheets**:

- ** Excellent written and verbal communication skills, proficient with senior stakeholder-facing presentation deck making


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