Regional Brand Executive

4 days ago

Singapore 5-HOUR INTERNATIONAL CORPORATION PRIVATE LIMITED Full time

3 years exp

**Roles & Responsibilities**

**About the Company**:
Introduced in 2004, 5-hour ENERGY® shots rose to become the number 1 energy shot in U.S.A. in just over a decade. The product is a liquid energy shot that provides energy and focus that lasts for hours. With B-vitamins, amino acids, zero sugar and only 4 calories, it is the healthier and reliable energy choice for consumers. Today, more than 1 million bottle servings are enjoyed by our fans every day.

With our launch in Hong Kong and Singapore, we are looking a team member to join us in expanding the billion-dollar 5-hour ENERGY® brand internationally.

**Designation**:Regional Brand Executive**

**Job Purpose**:
You will be responsible in the execution of brand marketing plans to strengthen 5-hour Energy brand presence.

**Job Duties**:

- Assist in the conceptualisation and execution regional marketing campaigns to to ensure brand’s overall objectives are achieved.
- Assist the Marketing Manager to implement, and manage marketing plans including brand positioning, market intelligence, advertising, promotions, and content creation.
- Work with media, digital and public relation agencies, and suppliers to drive smooth integration and execution of plans to meet campaigns’ objectives and deliverables.
- Track, measure, and report on effectiveness of online and offline marketing efforts.
- Manage brand’s digital assets as well as social media channels.
- Work with external agencies for marketing executions and partnership tie-ups.
- Assist in event planning and management to ensure smooth running of the projects.
- Monitor marketing budget, monthly reporting of marketing effectiveness and weekly project status reporting.
- Support in marketing presentations and reports, consumer analysis and monitoring of new product brand’s performance vs target/ forecast.
**Skills/Qualifications**:

- Minimum relevant University Degree in Information Technology.
- 5 years’ experience in brand marketing.
- Working experience in FMCG industry is a plus.
- Good knowledge of e-commerce environment and trends.
- Strong project management skills.
**Key requirements**:

- Analytical and creative thinking with a positive attitude and self-motivated.
- Consumer-orientated mindset with aptitude.
- Keen interest in Ecommerce and digital marketing.
- Ability to work in a fast paced, performance-based environment
**The information contained herein is not intended to be an all-inclusive list of the duties and responsibilities of the job, nor are they intended to be an all-inclusive list of the skills and abilities required to do the job. The Management may, at its discretion, assign or reassign duties and responsibilities to this job at any time.**

**About the Company**:
Introduced in 2004, 5-hour ENERGY® shots rose to become the number 1 energy shot in U.S.A. in just over a decade. The product is a liquid energy shot that provides energy and focus that lasts for hours. With B-vitamins, amino acids, zero sugar and only 4 calories, it is the healthier and reliable energy choice for consumers. Today, more than 1 million bottle servings are enjoyed by our fans every day.

Our company is looking for people to join us in expanding the billion-dollar 5-hour ENERGY® brand internationally. With footprints in U.S.A., Canada, U.K., Ireland, Spain, Portugal, the Netherland and South Africa, we now aim to bring our well-loved product to the Asia region.

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