Manager, Marketing
3 days ago
**About the role**
CGS-CIMB Securities is a leading integrated financial services provider in Asia. With presence in over 20 countries, and backed by an award-winning research team, the company is well-positioned as Asia’s leading financial gateway, providing well researched and in-depth analysis of financial products.
The Marketing and Communications team is looking for a Marketing & Communications Manager (PR) to develop and drive the company’s overall communications strategy, including ESG and CSR communications.
**Responsibilities**:
The incumbent will be responsible for:
Communications & PR
- Develop PR policy, strategies, and campaigns.
- Build messaging framework for overall company’s communications (including ESG and CSR).
- Lead and coordinate proactive media and external communications, including media relations management, writing, and distributing press releases, crafting speeches, pitching, fielding journalist enquiries, press briefings etc.
- Manage stakeholder mapping and prepare communications to stakeholders and respond to stakeholder enquiries.
- Manage development of crisis response strategies, reactive statements, FAQs and other deliverables as needed.
- Support campaigns, communications activities, and other projects as needed.
Branding & Marketing
- Support Business Units with multi-channel brand marketing strategy, including but not limited to social media, website, community outreach, strategic partnerships, and brand collaborations to drive awareness and improve brand sentiment.
- Digital and social media ads (including SEO, SEM, GDN and promoted social media postings).
- Liaising with agency for video, artwork production and website update (ad hoc).
Others
- Lead awards submissions
**Job Requirements**
To thrive and be successful in this role, you must have / be:
- Excellent written and verbal communication skills.
- At least 8 years’ experience in public relations agencies, in-house communications for financial services or journalism with a strong track record of leading and executing successful communications campaigns.
- Ability to forge and maintain strong relationships with key journalists in local and foreign media.
- Degree in Communications, Marketing, or related field.
**Job Types**: Full-time, Permanent
**Salary**: $5,300.00 - $7,800.00 per month
**Benefits**:
- Health insurance
Schedule:
- Monday to Friday
Supplemental Pay:
- Performance bonus
**Experience**:
- PR Communications: 8 years (preferred)
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