Digital Marketing Executive

22 hours ago


Singapore MIUVO LIFESTYLE PTE. LTD. Full time

This position reports to the Marketing Manager and interfaces with the company’s sales team, digital marketing agencies, external consultants, designers, copywriters & clients. Primary role is to carry out market research, planning and executions of digital marketing campaigns for the company. Miuvo Lifestyle Pte Ltd is committed to an employee-orientated, high performance culture that emphasises empowerment, quality, continuous improvement, and the recruitment and on-going development of a superior workplace.

Specific Responsibilities
- Content creation and managing company’s social media platforms such as Facebook, Instagram, Website and additional channels that may deemed relevant.
- Guide concepts and design of visual collaterals, e.g. EDMs, Facebook ads, display ads, websites, videos.
- Set up & manage PPC/CPC, remarketing for digital campaigns.
- Monitoring & evaluation of KPIs using GA, analytics tools.
- Collation & analysis of competitors’ data and trend identification.
- Market research studies.

Competencies
- Active participation in curation of digital marketing strategies; setting objectives, managing execution processes and to achieve campaigns’ outcomes.
- Learn to engage all stakeholders professionally.
- Gain experience with the usage of digital tools such as graphic tools, video editing software and platforms to achieve desired outcomes.



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