Food & Beverage - Social Media and Content Specialist
2 weeks ago
**Additional Information**
**Job Number**25022932
**Job Category**Sales & Marketing
**Location**The Ritz-Carlton Millenia Singapore, Marina Bay, Singapore, Singapore, Singapore, 39799
**Schedule**Full Time
**Located Remotely?**N
**Position Type** Non-Management
***
**JOB OVERVIEW**
The Food & Beverage Social Media & Content Specialist to help promote and elevate the presence of our F&B outlets across digital platforms. The incumbent will be responsible for creating engaging content, managing social media accounts, and driving customer interest through storytelling and visual content. Working closely with outlet managers, chefs, and external partners, the incumbent will play a key role in promoting events, new menu items, and special promotions.
The incumbent will report directly to the Executive Assistant Manager of Food & Beverage, and the Assistant Director of Food & Beverage. The Food & Beverage Social Media & Content Specialist will also receive training, coaching, and mentorship from the Director of Public Relations to help foster professional growth and align the brand’s digital presence with broader Public Relations strategies.
**KEY RESPONSIBILITIES**
- **Social Media Content Creation & Management**: Assist in the development and execution of social media content calendars, ensuring posts are engaging, consistent, and aligned with the brand’s voice.
- **Visual Storytelling**: Capture and create high-quality photos and videos to showcase our F&B outlets, including dishes, events, behind-the-scenes moments, and promotions.
- **Collaborating with Outlet Teams**: Work closely with the outlet managers, chefs, and staff to highlight new offerings, seasonal specials, and other exciting happenings within the outlets.
- **Campaign Support**: Assist in executing social media campaigns and promotions that drive customer engagement and increase awareness of our F&B outlets.
- **Trend Research & Market Insights**: Stay up-to-date with the latest food trends, social media best practices, and competitor activity, bringing fresh ideas and innovative approaches to the table.
- **Community Engagement**: Interact with customers on social media, responding to comments and messages, and fostering a loyal and engaged community around our brands.
- **External Relations & Partnerships**: Help coordinate with PR teams, influencers, and local partners to support promotional events and collaborations.
- **Monitoring & Reporting**: Track performance on social platforms, assist in analyzing the effectiveness of campaigns, and provide regular reports on engagement, growth, and content performance.
**QUALIFICATIONS**
- Experience in social media content creation, particularly for food & beverage or hospitality brands.
- Strong photography, video production, and editing skills for creating captivating content.
- Familiarity with popular social media platforms and tools (Instagram, Facebook, TikTok, etc.), and an understanding of engagement tactics.
- A keen eye for design, storytelling, and brand aesthetics.
- Ability to work collaboratively with internal teams and external partners.
- Proactive, creative, and adaptable with the ability to stay on top of trends in food, social media, and digital marketing.
- Excellent communication skills (both written and verbal).
- Familiarity with social media analytics tools (e.g., Instagram Insights, Facebook Analytics) is a plus.
This role is ideal for someone passionate about food, digital storytelling, and social media, and looking to grow in the marketing and content creation space within the F&B industry. With the guidance and mentorship of senior F&B and PR leaders, you’ll have the opportunity to expand your skills and contribute to a vibrant digital presence for the brand.
- Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law._
At more than 100 award-winning properties worldwide, The Ritz-Carlton Ladies and Gentlemen create experiences so exceptional that long after a guest stays with us, the experience stays with them. Attracting the world’s top hospitality professionals who curate lifelong memories, we believe that everyone succeeds when they are empowered to be creative, thoughtful and compassionate.
Every day, we set the standard for rare and special luxury service the world over and pride ourselves on delivering excellence in the care and comfort of our guests.
Your role will be to ensure that the “Gold Standards” of The Ritz-Carlton are delivered graciously and thoughtfully every day. The Gold Standards are the foundation of The Ritz-Carlton and are what guides us each day to be better than the next. It is this foundation and our belief that our culture drives success by which The Ritz Carlton has earned the reputation as a glo
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