Launch Strategist Consultant, Launch Strategist

4 days ago

Singapore AIA SINGAPORE PRIVATE LIMITED Full time

This role requires strategic mindset and the ability to join the dots across different assets, and understand the stakeholder and business challenges and opportunities. This role would also allow the staff to gain a broad understanding of the multi-facets of the business, be very close to the many strategic and tactical developments of the company, and have the ability to piece together a coherent and impactful customer proposition.
- Lead the creation, development and implementation of customer value propositions, and assets which incorporates our products and services, to differentiate AIA from the competition and grow customer engagement/satisfaction with AIA
- Responsible for orchestrating, aligning the many facets of USPs of assets that cut across customers, distribution, media and other relevant stakeholders
- Responsible for the concerted delivery of all asset launches ie products, segments, campaigns, digital, analytics across all distribution channels. This includes the development of launch strategy and communications plan, coordination and management of all activities and timeline leading up to launch, in working with all stakeholders
- Understand the USPs and positioning, and think further on the use case, scalability and impact of one asset on other aspects of the business; always be thinking about what call outs are relevant for what situations and stakeholders; look for the positives.
- Ensure understanding, alignment and support from all internal stakeholders; working in collaboration with cross-functional and cross-divisional teams for effective co-ordination of activities
- Analyse the effectiveness of customer value propositions that have been rolled out and provide insights/recommendations to help shape the positioning and narrative with a focus on the target customer segment.
- Keep abreast on industry trends, emerging issues and market changes, and where necessary conduct further research to identify opportunities and threats
- Ensure strategy and activities are in line with overall AIA strategy

**Key Requirements**:

- Good degree preferably in Business or related discipline with minimum 3 years of working experience
- Analytical with ability to synthesise data and information to logically structure and derive insights
- Strong interpersonal and communication skills
- Creative thinking, attention to details and a focus on delivering results
- Positive attitude and willingness to share and learn
- Independent, resourceful and adaptable team player who enjoys working in a fast-paced and dynamic environment
- Experience in life insurance, strategy and/or marketing and communications functions would be a plus

  • Launch Strategist

    2 weeks ago

    Singapore AIA Full time

    At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone. - It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030._ - And as part of our...

  • Web Strategist

    2 days ago

    Singapore SALT TALENT SEARCH PTE. LTD. Full time

    Salt is hiring a ‘Web Strategist’ who would be involved in Web Operations (end to end) - from designing to developing to launching websites along with using web analytics & website optimization to improve performance of campaigns. **Responsibilities**: - Support and drive all APAC web related conversations across the region encompassing web strategy,...

  • Sales and Marketing Strategist

    4 days ago

    Singapore Sadangi Consultancy Services Full time

    Singapore Full Time Greetings from Sadangi consultancy Services !! We have an urgent opening for Sales and Marketing Strategist in Singapore location. **Position Name**: Sales and Marketing Strategist - Retails **No of vacancy**: 1 Job Location : Singapore **Experience**: Min 5 years and above in relevant fieldMust belong to Retail Sector **Job...

  • Project Strategist

    4 days ago

    Singapore ELONXTECH PTE. LTD. Full time

    **Job Description**: **Elonxtech Pte Ltd **is looking for **Project Strategist **to develop plannings, executing & overseeing campaigns for Elonxtech The role of a **Project Strategist **can encompass creative, analytical, digital, commercial, and administrative responsibilities. Project Strategist are likely to work closely with our Marketing Manager in...

  • Senior Content Strategist

    20 hours ago

    Singapore Digital Full time

    Hire Digital is looking for an experienced and strategic Senior Content Strategist to lead content-driven brand initiatives. You'll craft compelling narratives, manage campaign content across digital channels, and ensure alignment with brand identity across Southeast Asia. You will be a key player in localising and amplifying a bold and dynamic global brand...

  • Senior Content Strategist

    4 days ago

    Singapore Digital Full time

    Hire Digital is looking for an experienced and strategic Senior Content Strategist to lead content-driven brand initiatives. You'll craft compelling narratives, manage campaign content across digital channels, and ensure alignment with brand identity across Southeast Asia. You will be a key player in localising and amplifying a bold and dynamic global brand...

  • IT Strategist

    2 weeks ago

    Singapore BNP Paribas Full time

    **Position Purpose**: BNP Paribas has a presence in nearly 80 countries with over 200,000 employees. It ranks highly in its three core activities: Retail Banking, Investment Solutions and Corporate & Investment Banking. In Asia Pacific, the BNP Paribas Group is a leading employer with over 10,000 employees and a dynamic presence in 14 markets. Being one of...

  • Content Strategist

    20 hours ago

    Singapore Evo Commerce Full time

    Direct message the job poster from Evo Commerce Head of People at Evo Commerce | We Are Hiring!Stryv (pronounce as Strive) is one of the fastest consumer brand in South East Asia, won numerous platform awards (Shopee, Watsons, Guardian, 7-11) and is founded by ex-Grab executives that started Grab Financial Group. Our vision is to build the Uniqlo for...

  • Options Quantitative Strategist

    4 days ago

    Singapore Virtu Financial Full time

    Join to apply for the Options Quantitative Strategist role at Virtu Financial 3 days ago Be among the first 25 applicants Join to apply for the Options Quantitative Strategist role at Virtu Financial Virtu is a leading financial firm that leverages cutting edge technology to deliver liquidity to the global markets and innovative, transparent trading...

  • Social Media Strategist

    1 week ago

    Singapore Input Output Hong Kong Full time

    Who are we?IOHK, is a technology company focused on Blockchain research and development. We are renowned for our scientific approach to blockchain development, emphasizing peer-reviewed research and formal methods to ensure security, scalability, and sustainability. Our projects include decentralized finance (DeFi), governance, and identity management,...