Senior Marketing Executive

7 days ago


Singapore INTER-CONTINENTAL OILS & FATS PTE. LTD. Full time

**Key Duties & Responsibilities**:

- Develop and manage the branding, marketing and sales strategies to drive the business growth of our Medium Chain Triglycerides (MCT) range of products
- Manage the brand identity and implement effective marketing initiatives to improve brand equity/strength
- Conduct market research to gather customer insights and identify market opportunities for new product development
- Prepare and manage annual budgets, sales forecasts and monthly demand plans
- Develop and maintain the marketing materials, collaterals and social media platform for the dr. MCT brand

**Job Requirements**:

- Degree in Marketing/Nutrition & Dietetics
- At least 2 years of relevant working experience in FMCG industry. Preferably with e-commerce promotion experience
- Prior experience in launching innovative health food or supplements will be advantageous
- Good customer relationship management
- Good knowledge in e-commerce and social media content & advertising management
- Ability to build and maintain relationship
- Seniority of appointment is based incumbent’s demonstrated competencies._



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