Marketing Communications and Brand Development

**About Us**:
We are a vibrant innovation hub that bridges the gap between cutting-edge technology and the built environment. Our mission is to drive transformative change by empowering startups, forging strategic partnerships, and fostering collaboration with industry leaders. Focused on pioneering solutions in areas such as green technology, advanced materials, and construction productivity, we aim to be at the forefront of innovation that redefines possibilities in the industry.

**Key Responsibilities**

**Marketing Communications Strategy**:

- **Develop and implement strategies**:Design and execute marketing plans to enhance brand visibility, align messaging with organizational goals, and elevate market positioning.
- **Product marketing**:Craft compelling narratives for products and solutions, showcasing technological expertise to support commercialization efforts.
- **Content creation**:Develop engaging materials for press releases, social media, websites, case studies, and marketing collateral that connect with target audiences.
- **Brand consistency**:Ensure a unified brand voice across all communication channels, reinforcing identity and values.
- **Market analysis**:Monitor industry trends, competitor activities, and audience feedback to optimize communication strategies.

**Event Management**:

- **Plan and execute events**:Organize impactful trade shows, conferences, and networking events to highlight innovations and strengthen stakeholder relationships.
- **Oversee logistics**:Manage timelines, budgets, and operational details to ensure smooth execution and a premium attendee experience.
- **Collaborate internally**:Coordinate with internal teams to address their event-related needs.

**Metrics, Reporting, and Budget Management**:

- **Define KPIs**:Establish performance indicators for marketing initiatives and partnerships, tracking progress to measure success.
- **Data-driven reporting**:Provide detailed quarterly reports on activities, analyzing successes, challenges, and improvement opportunities.
- **Budget oversight**:Manage budgets effectively, ensuring fiscal discipline and preparing accurate forecasts for resource allocation.

**Partnership Development**:

- **Identify and build partnerships**:Research and establish strategic partnerships with media outlets, industry stakeholders, and other organizations.
- **Negotiate agreements**:Lead discussions to secure mutually beneficial partnerships that align with strategic priorities.
- **Integrate partnerships**:Collaborate with internal teams to seamlessly incorporate partnerships into ongoing initiatives for maximum impact.

**Qualifications**:

- Bachelor's degree in business, management, innovation, or a related field (Master’s degree or entrepreneurial experience is a plus).
- Proven experience in partnership and/or marketing communications roles, with a focus on B2B or B2G sectors.
- Enthusiasm for the startup and technology landscape, with the ability to communicate effectively with founders, partners, and stakeholders.
- Demonstrated ability to work independently and lead teams, delivering results in both roles.
- Strong commercial and business acumen with a track record of success in ambiguous environments.
- Strategic thinker with excellent communication, negotiation, and project management skills.
- Detail-oriented with the ability to thrive in a fast-paced, dynamic work environment.

**Suggested Experience**:
5-10 years in a related field.

**Additional Information**:
A technical interest or aptitude is crucial for understanding deep tech innovations in areas such as alternative materials (e.g., green concrete) and productivity improvements in construction.