Programmatic Manager

1 day ago

Singapore DAVID WOOD & ASSOCIATES PTE. LTD. Full time

**About Merkle DWA**

With offices in Sydney, San Francisco, Boston, Austin, Chicago, London, Munich, Bangalore, Beijing, and Singapore, Merkle DWA is the world’s largest and most respected communications agency focused on B2B Performance Marketing & Paid Media.

Part of the larger Dentsu Group, Merkle DWA delivers excellence to global and regional clients on media strategy, planning, activation and performance.

We are looking for a Digital Manage
- Programmatic looking to propel their career by joining a talented team of media professionals. The programmatic channel sits within our Digital Performance team, driving strategies and execution for the agency, reporting to our Digital Director.

**Responsibilities**:

- Drive agency strategy around programmatic and social buying through technology platforms
- Evaluate and recommend current and potential technology partners
- Setup, manage and optimise different types of programmatic inventory via multiple Demand Side Platforms
- Maintain relationships with programmatic vendors
- Manage costs incurred and revenue generated from buying platforms
- Oversee implementation of programmatic media campaigns
- Produce and present engaging campaign analysis for clients, demonstrating the effectiveness of planning, testing and media optimisation and management
- Provide insight and guidance to members of the Integrated Media team
- Maintain and stay current about industry news and research

**Qualifications**:

- At least 3-4 years hands on experience with following media technology tools: DSPs, SSPs, ad-servers, ad-exchanges, retargeting tools, Facebook advertising, Google Display Network
- 4+ years of experience in digital media
- Experience with any of the following tools is a plus: The Trade Desk, DV360, Mediamath
- Strong background of digital media ad units including digital display, video, mobile and social.
- Bachelor's degree required; concentration in advertising, marketing, business administration and/or communications preferred
- Possess and demonstrate a deep and current knowledge of Digital trends and strategy within a merketing advertising environment

**What We’re Looking For In A Teammate**
- Is curious, and inquisitive with a willingness to learn.
- Collaborative and team first.
- High level of accuracy and attention to detail
- Ability to multi task and prioritize under pressure to meet tight deadlines
- Excellent time management skills
- Strong communication skills - both written and verbal

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