Senior Executive/assistant Manager, Marcom
3 days ago
Are you a creative storyteller with a strategic mindset and a flair for digital marketing? Join our dynamic team supporting brand and marketing initiatives across our education, training, and employment agency divisions.
Here, we believe in lifelong learning and workforce transformation and were looking for a driven **Marcom Senior Executive** who can bring our mission to life through compelling campaigns, launches, and content that connects with both individuals and corporate clients.
- Be part of a purpose-led organisation in workforce development
- Opportunity to work across sectors: education, corporate training & recruitment
- A collaborative team that values innovation, growth, and impact
- Hybrid Mode; Monday-Friday; Office Hours (9 am to 6 pm/10 am to 7 pm)
- East Region (Walking distance from Tai Seng MRT station)
**W**hat You Will Be Doing**
- Execute brand and content strategies across our academy, higher education, and staffing services
- Develop marketing materials and messaging tailored to students, professionals, and employers
- Support course launches, programme promotions, and GTM strategies
- Collaborate with sales, curriculum, and HR teams for aligned execution
- Manage paid ad performance, campaign analytics, and lead generation funnels
- Organise roadshows, employer outreach events, and education fairs
- Monitor market trends and consolidate competitor insights for strategic planning
- Guide interns or junior execs when needed
- Communicate fluently in **English and Mandarin** (written & spoken) to support local and regional outreach
**What You Will Be Doing**
- Diploma/Degree in Marketing, Mass Comm, or related field
- 3 to 5 years of experience in marcom or digital marketing (education/training/recruitment a plus)
- Hands-on with social media tools, ad platforms (Meta, LinkedIn), basic design & CMS
- Strong copywriting, editing, and visual content skills
- Proficiency in Mandarin to coordinate with Chinese-speaking regional teams and stakeholders.
- Proactive, organised, and thrives in a fast-moving, mission-driven environment
- Knowledge of Singapore's adult learning and manpower ecosystem (e.g. WSQ, SkillsFuture, WSG) is a bonus
**Job ID: L7R3W46X**
**Gibson Tham l Educare Human Capital**
Reg No.: R1988659 l EA No.: 02C4944
9 Little Road #02-01 Singapore 536985
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