Senior Business Analyst, Shopdisney Apac

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

shopDisney APAC is seeking an experienced **Senior Business Analyst, shopDisney APAC**, your role encompasses the management of analytics and visualizations (e.g dashboards), utilising a wide range of digital data sources to deliver insights, trend analysis and forecasting. Your primary objective is to transform data into readable, goal-oriented reports that support effective business decision making and drive sales growth.

**Responsibilities**:
Insights, Reporting, and Amplification
- Serve as the gatekeeper and developer of digital metrics for website, marketing, customer acquisition & retention, product, logistics, finance and customer service
- Define key performance indicators (KPIs) to measure the effectiveness, efficiency, and conversion across all Disney digital properties and channels
- Collaborate with other analysts to deliver end-to-end metrics across Disney's business and brands, working closely with the Insights team to provide timely, relevant, and actionable insights across regions
- Accountable for managing all data and maintaining data accuracy and integrity
- Extract, manipulate, and present data to deliver valuable consumer and business insights aligned with broader objectives and KPIs

Customer Acquisition & Retention
- Collaborate with Marketing team to measure performance and support shopDisney's customer acquisition and retention strategy
- Work on increasing the lifetime value of shopDisney customers and deepening brand engagement and conversion
- Leverage customer data to enable better product forecasting, providing behavioural analysis and lifecycle marketing

Stakeholder Management
- Support and collaborate with cross-functional teams to identify areas of improvement and opportunities to assist in the development and implementation of data-driven strategies that improve customer experience and drive revenue growth
- Educate functional leads on tracking the effectiveness of key metrics and leveraging data to make data driven decisions
- Perform ad-hoc analysis as requested by stakeholders and pro-actively
- Communicate insights and recommendations to stakeholders at all levels of the organization, including executives, marketing teams, and external partners

Methodology
- Adopt an customer-focused approach to identify user experiences and interactions across different target audiences
- Continuously review processes and outputs to suggest improvements and proactively enhance workflow efficiency
- Analyze data to identify trends, patterns, and insights that optimize business performance and inform business decisions
- Design, build and maintain interactive dashboards and reports that enable teams to visualize data insights to monitor performance and derive insights
- Create and maintain documentation that outlines data collection, analysis, and reporting processes

Working Relationships

Team player and collaborator. Ability to collaborate successfully in matrix and multinational organization. Work across a range of stakeholders to support their digital projects, providing input and insight on audiences, measurement and performance.

**Requirements**:

- Bachelor's or Master's degree in a related field, such as Data Science, Statistics, Mathematics, Computer Science, or Business Analytics
- 4 years of experience in a similar role or related field
- Strong analytical skills, including the ability to analyze large datasets, identify patterns and trends, and generate insights
- Highly proficienct in SQL, Excel and experience working with databases
- Strong experience with data visualization tools such as Tableau, Power BI, Microstrategy or other data visualization tools
- Excellent communication skills, including the ability to communicate complex data insights to non-technical stakeholders
- Ability to work independently, prioritize tasks, and manage multiple projects simultaneously
- Ability to work in a fast-paced environment and prioritize tasks effectively
- Ability to think about both practical and visionary uses of available data
- Strong team player, able to work in a busy and demanding environment

If you're a highly analytical individual with a passion for data-driven decision-making, this could be the perfect role for you.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respec