Manager, Marketing

5 days ago


Singapore LIFELONG LEARNING INSTITUTE PTE. LTD. Full time

You will join the team to assist the Team Lead to develop and implement marketing and content strategies to promote Lifelong Learning Institute Pte Ltd (LLI) and its offerings across different channels such as social and digital marketing, events, direct outreach to target customer segments, with the use of LLI’s website and social media assets and marketing collaterals.

The job responsibilities entail:

- Create engaging content from ideation, planning, execution to post-production that support business goals;
- Perform desktop research on relevant topics, analysing key findings, and distilling information into a piece of content independently;
- Ride on appropriate trends to increase our channels visibility to non-followers;
- Strategize and plan content calendar;
- Handle ad-hoc content creation projects as assigned (e.g. learning materials);
- Utilize Search Engine Optimization to increase the visibility of content;
- Manage and develop content for our company’s website; and
- Compilation of weekly and monthly reports with analysis on the effectiveness of campaigns.

Job requirements:

- Tertiary qualifications in public relations, marketing or related discipline
- At least 1-2 years of content/ copywriting experience with a demonstrated writing portfolio
- Strong command of spoken and written English
- Excellent communication, writing and research skills, detail-oriented
- Editorial mindset on creating content that will engage the target audience
- Experience with managing websites, content creation and growing an audience online
- Familiar with the use of Adobe Premiere Pro, Adobe Illustrator, Adobe Photoshop (After Effects is a plus)
- Good time and project management, networking, collaborative and interpersonal skills
- Proactive and collaborative team player with a positive attitude and good work ethic
- Able to work independently with minimum supervision



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