Product Monetization Manager
1 week ago
**ABOUT US**
zujuGP is a football community platform that focuses on bridging the worlds between fans, businesses, and ecosystems to allow for the immediacy of creation and sharing of content, experiences, and memories. We believe that consuming football ought to be a social, immersive, and inclusive experience. We believe in leveraging on technology to connect billions of fans within an online experience where the immediacy of use and interactivity of content will directly contribute to the enjoyment, connection. and love for football.
Our vision for zujuDigital, the digital arm of zujuGP, is to be the leader in football fandom. To achieve this vision, our mission will be to provide a home for football fans to consume and create content, connect and engage with the community, and feel empowered to express their passion and emotion for football.
**WHO WE ARE LOOKING FOR**
**RESPONSIBILITIES**
- Significantly contribute to the development and execution of zujuDigital's monetization strategy including strategic and tactical pricing frameworks, platform feature strategies, and channel strategies throughout production and post-launch
- Collaborate with design, engineering, product, and strategy teams to build premium monetization experiences that delight our customers and increase revenue
- Use data analytics, A/B testing, qualitative user research, and predictive modeling to optimize meaningful metrics, identify gaps, to identify new monetization opportunities to maximize platform revenue
- Define key performance metrics and set KPIs to drive business revenue growth
- Define the purchase funnel in-app/platform with the production team
- Define the right tools and process to manage the content, pricing & promotion
**REQUIREMENTS**
- 3+ years of experience in a monetization role preferably in a B2C business
- Proven experience in optimizing metrics and revenue on a product or service
- Excel at juggling multiple projects, staying organized and prioritizing deadlines
- Strong analytical skills, data modelling skills and proficiency in AB/multivariate testing with an ability to effectively turn reporting and analysis in to insights and strategies
- Strong pricing/promotions experience
- You are passionate and knowledgeable about the football industry and the user communities in Asia, familiar with the India market is a plus.
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