Assistant Manager, Brand Development
3 days ago
**Requirements**:
- Degree in Marketing, Communications, Business or a related field with at least 3 years of relevant working experience.
- Knowledge in digital and social media marketing, brand management and traditional marketing.
- Familiar with consumer marketing with a good understanding in lead generation and conversion tactics.
- Highly driven and results oriented.
- Excellent communication, analytical and interpersonal skills.
Description
- Responsible for all marketing and brand development aspects of the products and services under the Group.
- Act as a brand evangelist to maintain and ensure alignment to the company’s brand position in assigned territories.
- Work with the country CEOs and local marketing heads to develop and implement marketing plans to reach target market segments.
- Evaluate return on investment of marketing initiatives implemented in assigned territories and make recommendations for improvements.
- Develop product core positioning messaging and determine product pricing for existing and new products using market research and business intelligence insights.
- Develop sales tools and marketing collaterals to create demand and snatch market share.
- Oversee and ensure that the assigned administrative tasks are performed and delivered in a timely manner.
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