Marketing Manager
7 days ago
**Up to $6500, Permanent Role with Attractive Variable Bonus**:
- **Experiences in Community and Online Membership Management**:
- **Proven Experience in Social Media Management, Digital Marketing and Communication Campaigns**
**Responsibilities**:
- Design and execute marketing campaigns and engagement activities to grow our community base and increase member engagement
- Analyse industry trends, competitor approaches and opportunities to devise a community development strategy
- Work closely with the team to plan and implement community development ideas, by leveraging social media, digital marketing channels and traditional platforms
- Plan initiatives targeting specific community segments including related content, visuals, promotions and other elements
- Identify and track community engagement metrics, engagement levels of the communication channels, drop-off rates and analyze the data to optimize ROI
- Re-engage and convert dormant subscribers into active member
- Report on insights by analyzing community activities and feedback
- Identify and manage situations of potential crisis on social platforms, in line with appropriate guidelines
- Enhance functionalities, design, UI/UX and content of the website to increase traffic and engagement
- Analyze and evaluate customer journey across different channels and touchpoints (Google Analytics knowledge required)
- Optimize and maintain our member portal to ensure mínimal downtime and service recovery, including duties like site programming, updating of content, review SEO and monitoring of traffic/site statistics
**Requirements**:
- **Minimum 3-5 years of experience in community / membership management**:
- **Proven experience with social media management, digital marketing or communication campaign delivery**:
- Team player with leadership skills and comfortable working with data
- Strong people person and able to empathies and build rapport with others easily
- Maintain a positive attitude focused on customer satisfaction
- Attention to detail, critical-thinker and problem-solver
- Organized and able to juggle multiple priorities and deliverables
- Excellent written & verbal communication skills and can generate impactful content
Reg No. R1983718
Triton AI Pte Ltd
License no. 21C0661
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