Digital & Content Marketing Specialist

3 days ago

Singapore ARMOR ASIA IMAGING SUPPLIES PTE LTD Full time

**ABOUT THE ROLE**:
ARMOR-IIMAK is looking for a Digital Content & Marketing Specialist to assist with the creation and implementation of a consistent content for our online social platforms, videos and offline such as visuals & brochures. The person in this role should reach and work with stakeholders by providing them with information in an entertaining and engaging manner.

**KEY RESPONSIBILITIES**:
**A) Development of Marketing Programs and Content**
- In collaboration with the communication & digital team, contribute to

the planning and implement the agreed global content strategy
- Manage copywriting, editing, design and production of website and

digital marketing materials with clear call-to-action across mediums

and channels.
- Produce timely content for digital marketing and collaterals, working

with internal stakeholders and external vendors.
- Develop engaging content and conduct copywriting, for

internal/external communications including website, social media,

tradeshows etc
- Develop print/digital marketing collaterals, including videos, audios,

infographics etc

**B) Digital Marketing and digital platforms**
- Plan and execute all digital marketing programs along with global

and display advertising campaigns.
- Working with stakeholders to create and maintain our social media

presence, including in China, WeChat.

**TIME ALLOCATION**:

- 60 % content creation for digital & print
- 20 % curation & management of content
- 15% organization; coordination & collecting contents
- 5% reporting & analytics

**REQUIREMENTS:
**A) Qualifications/Skills**
- Effectively bilingual in written and spoken English and Mandarin an

advantage
- Outstanding multitasking, organizational, and time management skills
- Effective collaboration and communication skills
- Proofreading experience and familiarity with standard style guides
- A keen eye for detail and appreciation of great design

**B) Education and Experience:
- Bachelor’s degree or diploma preferably in Business, Marketing

Communications, or equivalent.
- 1-3 years of professional experience, crafting engaging content for

digital platforms or digitally focused in-house creative department.
- Proficient in Adobe Photoshop, Premiere Pro, Final Cut Pro, Microsoft

Office, Powerpoint, Excel
- Knowledge of search engine optimization (SEO), and content

management systems
- Demonstrated experience with various social media platforms (e.g.

LinkedIn, Instagram, WeChat, etc.)
- Experience in crafting marketing collaterals, press releases, and

content marketing in digital marketing.
- Some experience in organizing or managing of exhibition or events

industry is preferred.

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