Social Media Executive
1 week ago
Our client is a leading provider of experience-based play facilities in Singapore who provides unique interactive play experiences to children. Due to expansion, they are looking for a **Social Media Executive **to join their team.
**Responsibilities: **
- Manages all social media channels, campaigns, to sustain an engaging audience experience and to increase audience satisfaction.
- Researches and analyses social media trends, social media influencers, including social media ad revenue and web visitor data, to improve social media presence and campaign efficacy.
- Works with various company departments to promote overall brand through social media channels.
- Creating written pieces that are sharp, memorable, and effective at prompting readers to take action.
- Collaborating with Videographers and Multimedia Designers to ensure that posts are engaging.
- Optimising content for publication across various social media sites.
- Plan and schedule content in advance.
- Research new social media trends and hashtags.
- Building brand awareness by engaging relevant influencers.
- Managing our online communities to ensure respectful and appropriate engagement.
- Responding to comments on each of their accounts.
- Overseeing customer service provided via social media.
- Analysing data to determine whether social media campaigns have achieved their objectives.
**Job Requirements: **
- Degree / Diploma in marketing, communication studies, journalism, creative writing, or similar.
- At least 2 years of experience as a social media executive at a similar company.
- Expert knowledge of all leading social media sites, including their algorithms.
- In-depth understanding of the processes surrounding the creation and distribution of paid advertisements
- Ability to create authoritative and persuasive texts.
- Flexible and engaging writing style.
- Knowledge of pertinent engagement metrics.
- Willingness to work occasional overtime to accommodate various events
EA License Number: 19C9782EA
Personnel Number: R23113231 (Lum Charmaine)
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