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Singapore HEALTH OUTREACH PROGRAMME PTE. LTD. Full time

HOP is expanding We are seeking a highly motivated and energetic individual to join our marketing team in the healthcare industry as a **Senior Social Media and Digital Marketing Executive.
**Job Scope:
- Design, build and maintain our social media presence; drive and create social content and assets for marketing campaigns and promotions on platforms such as Facebook and Instagram.
- Manage and optimize paid advertising campaigns, including Meta Ads (Facebook/Instagram), Google AdWords & other social media Ads
- Work with internal teams to optimize digital efforts and align them with sales objectives.
- Co-ordinate ongoing website management and updates

**Job Requirements:
- At least 3 years of digital marketing experience and with a proven track record as a digital marketing specialist
- Experience with marketing tools (e.g., Canva, Adobe, Vimeo etc.)
- Familiar and fluent with marketing tools including Google Analytics, WebTrends etc
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Artistic with a keen eye for aesthetics and visually appealing content