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2 days ago
**Roles and Responsibilities**
- Develop and execute branding and marketing campaigns for home appliance products on across multiple channels
- Create engaging content (videos, posts, stories) tailored to each platform to enhance brand visibility and consumer engagement.
- Analyze market trends and consumer behavior in the FMCG sector to inform marketing strategies.
- Work with agency to ensure smooth running of advertising campaigns
- Coordinate with internal teams (sales, product development) to ensure cohesive brand messaging.
- Stay updated on marketing and industry trends.
- Be responsible for in house content creation.
Skills & Qualifications
- Proficient in Adobe (Photoshop, Illustrator, InDesign, Premire Pro etc)
- Strong writing, communication, and interpersonal abilities, as well as creative thinking, and an understanding of marketing principles
- Prior experience in marketing and communications is required
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