Assistant Brand Manager, Apac

3 days ago


West Singapore Reckitt Full time

Delivering the global expansion program of key Reckitt brands in whitespaces via distributor partnership. You are responsible for launching brands in the market, developing demand generation toolkits, and overseeing execution in line with agreed KPIs.
- Own key new product launches of brands into markets. Work with cross-functional GEM teams across Regulatory, R&D, Finance, and Supply to ensure launch compliance.
- Develop launch plans in line with global guidelines and in partnership with Distributors.
- Execute demand generation plans to ensure success for NPD launches.
- Track KPIs for key new launches.
- Identify new business opportunities for APACs In partnership with APACs Sales teams, Distributor partners, and global Marketing/ Trade marketing teams.
- Support marketing discussions and presentations to customers

**Requirements**:

- Relevant Degree qualifications.
- 2-5 years of FMCG trade marketing/brand marketing experience in an operational role.
- Experience in managing multiple projects at the same time.
- Ability to work with cross-functional and multicultural teams.
- Excellent communication skills.
- Experience in international business, or whitespace market expansion is a bonus.



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